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Essays 1381 - 1410

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

AN ANALYSIS OF HARVARD BUSINESS CASE "REVERSING THE AMD FUSION LAUNCH"

This 7-page paper focuses on a marketing analysis of the Harvard Business School case study "Reversing the AMD Fusion Launch. The ...

UNETHICAL BEHAVIOR OF PHARMACARE IN CONNECTION WITH AD23

Answers questions pertaining to the business, marketing and advertising non-ethical behavior used by PharmaCARE in its distributio...

Business Intelligence Competitive Tool of Data Mining

"junk" from the system before uploading the data and implementing a data mining tool. PNC Bank Corp. is used as an example of a ...

Marketing Expenditure Increases - A Proctor and Gamble Case Study

the companys products and their dollar-value, marketing has always been one of P&Gs great strengths. In the section of the case ...

Australian Market and Salton Inc.'s George Foreman Grill

(Salton, 2002). * 1991 - Salton goes public and offers the IPO (Initial public offering) on the stock exchange (Salton, 2002). * 1...

International Market Environment Analysis

interchangeably throughout this paper. The Mega Environment The concept of "environment" can be huge when it comes to anal...

Wholly Owned Subsidiaries, Joint Ventures, Licenses, and Exports

In five pages this paper discusses foreign market business transactions and issues of wholly owned subsidiaries, joint ventures, l...

Organizational Marketing Profitability and Market Orientation

p. 36; see also Cooper, 1994). In other literature, the definitions go somewhat deeper. According to Kohli and Jaworski, t...

Function of Government within the realm of Private Business

to be applied as appropriate" (Should Agricultural Subsidies Be Abolished, 2002). Others against government subsidies sit...

Global Growth and Financial Structure Strategies

The capital structure is one of these. The way that a company is funded is seen as important by some. Capital will come from one o...

Case Study of Dell Ventures

develop and respond in a more effective manner to the changing needs of the consumers. This enables Dell to control the entire val...

United Kingdom's Private Medical Insurance

may be companies such as the British United Provident Association, better known as BUPA, where there is the direct provision of he...

Career Choice of Marketing

has only just recently taken online. By doing so, ODonnell has placed himself squarely in the middle of some of the most innovati...

Global Environment Management

in which they seek to compete. Companies and a Global Economy Some companies have had good luck taking advantage of techno...

Aggressive Marketing Response

In five pages this paper discusses how a business can respond to a half price aggressive marketing promotion by a competitor. Six...

Case Study on Atchison Corporation

valuing the employees rather than treating them as economic commodities. At first it appears that these two views are diam...

Nokia Corporation Analysis

year (Lee and Raza, 2000). Since Russia had been a large purchaser of mobile phones, Nokias mobile division experienced severe los...

A Business Assessment

and can be used to break down the population into smaller more similar groups. Demographics are objective measures such as age gen...

Plan to Rehabilitate an Old Building into a New Restaurant

The paper, written in the style of an essay, looks at the way in which an old building may be converted into a new restaurant. The...

Green Businesses and International Expansion

In a paper of five pages, the writer looks at green businesses. A case study is used to explore the question of international mark...

Establishing a Personal Placement Company

approach. However, there are many different ways the business can develop, the traditional business models of business are still v...

Research Proposal for Sri Lanka's Re Branding

Lanka and which is most likely to succeed. Sri Lanka is an island in the Indian Ocean and has a developing economy, the GDP is $...

Germany's Motorized and Foot Propelled Scooters

that is readily understandable, both in terms of business and the arts. Third, it has a great infrastructure for distribution. ...

Consumerism Perspectives of Thomas Frank and Susan Strasser

the development and marketing of a product--Procter and Gambles Crisco, a solid vegetable shortening that went on the market in 19...

Price Setting Case Study for Bair Hugger Device

and needs to be carefully monitored, and the water filled blankets may be effective if used above and below the patient by they ar...

A Proposal for a Hotel Project

the YTL Corporation Berhad conglomerate. The parent company has a range of interests, from power generating companies and construc...

Japan and China Business Entry

way to enter the Japanese market (Endo, DATE?). There are many reasons for this (Endo, DATE?). Domestic partner is familiar with l...

Operation of a Foreign Office

feeling (Conflict Research Consortium, 1998). More real examples of cultural mishaps: * Denise Taylor receives an URGENT message ...

The Marketing of Swatch

and were continuing to make high cost mechanical movement watches. The decision to use the reputation of quality and move into a...