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Essays 421 - 450

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

Strategic Communications at Starbucks

Starbucks mission statement is concise yet provides a "plumb line" against which to measure decisions. The statement reads, Estab...

Return on Quality

This 4 page paper looks at the way investment in quality can have the potential for a positive return on investment. A range of in...

Amazon's Frontiers

(2000) refers to as pragmatists adopt the technology they know they will need in the future. Specifically, the Internet is seen a...

AOL Latin America

the companys existing systems could not deal with the added demand for service. Eventually AOL came to be Americas largest ISP, l...

The Ritz-Carlton

to impact on the mass market providers rather than the upper market providers where demand is not as sensitive to economic conditi...

Aspen Technology Inc Case Study

fees over the period of the license which complies with the matching concept in accounting. It may be argued that there was an imp...

McDonald's Pricing

of McDonalds and 20) Analyze the pricing strategies and tactics followed by McDonalds Formerly the undisputed leader in the...

If Marketing Aims To Meet Customer Expectations Why Are Consumer Rights Such An Issue Today?

2003). There are many definition of corporate social responsibility, Kotler and Lee define it as "a commitment to improve communit...

Social Influences on Marketing; Winning and Retaining Customer Loyalty

a competitive advantage (Thompson, 2007). The issue faced by many companies in marketing terms is not only the way to comp...

IT's Quality Culture

goals" (p. 41). The fact is not news to anyone working in IT project management, but its magnitude may be. At a time when busine...

AT&T Employee Satisfaction

They aggressively walked away from us. They couldnt wait to get away from us" (Richman, 2004). As AT&T realized it could not win,...

Implications Of Implied Warranties In The Technology Sector

protect consumers from shoddy workmanship and defective products. The small print on the back of a package or bottom of a service...

Case Report: MobileActive

Stakeholders The company itself identifies several stakeholders. The list includes "shareholders, customers, employees, su...

Managerial Process Management Tools

The four functions that Mintzberg described decades ago when building on the work of Henri Fayol continue to be applicable today, ...

Assessment of the USPS Strategic Plan

In 2008 the United States Postal Service released a new strategic plan with the vision of creating an organization that would be a...

Bloomies Fights Back

The writer examines the way in which department store sales have declined in the past 20 years, and argues that any store that hop...

Nicomachean Ethics by Aristotle

In four pages Chapter 4 of Nicomachean Ethics' Book II is examined in terms of developing an argument supporting Aristotle's conte...

Overview of the Unilever Company

In five pages this paper presents an overview of the largest global consumer goods' packager. Eight sources are cited in the bibl...

Protectionism in Japan

Japan's protectionist practices under the Meiji government have come under attack from the west, as a more open market for importe...

Flannery O'Connor's Writings and Political Incorrectness

In eight pages this paper examines political incorrectness as it is reflected in Flannery O'Connor's short stories 'Everything Tha...

Flannery O'Connor and Religion

In ten pages this paper examines how religion, particularly the grace of God, is thematically depicted in Flannery O' Connor's sho...

A Fictitious Company Ships to the UK

The shipping of goods from the Far East is the subject of this report. Its fictitious company is considering five ports in America...

Comparison of a Trio of Short Stories by Flannery O'Connor

In seven pages this research paper features a comparison of the short stories 'Good Country People,' 'A Good Man is Hard to Find,'...

Human Nature as Perceived by Plato

In five pages this paper examines Plato's views on human nature as they are presented in The Republic with the 'Good City,' societ...

What Makes a Good Speaker?

waiting for the opportunity to makes a reappearance. Whatever the technique used for the introduction, the first point should be ...

Laws of Nature in Billy Budd

In a paper consisting of five pages the ways in which Herman Melville uses the novel to discuss how nature's laws do not always pr...

Defining a Classic - Casablanca

to watch everyone else who comes for the same reason. Intrigue is served with each glass. The plot clinks with the cubes about w...

Good Will and Grounding for the Metaphysics of Morals by Immanuel Kant

any experience they may have gained in this aspect. Rational beings need not confer with others in order to determine a true good ...

Flannery O'Connor and Comedy

in complete truthfulness, "a man" (OConnor, 1972, p. 255). When the pair become hopelessly lost in Atlanta, they find themselv...