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Essays 151 - 180

The Strategic Approach of the Shakkti Project

customer to buy them, and diversification, which is often referred to as the suicide strategy in this matrix, looks to the develop...

Digital Music - Blog Entries

rapid from this stage in terms of take up of the technolgy in the industry. The Industry Standards Organization (ISO) adopted the ...

The Process of Coloring Carpets

The writer discusses changes that have occurred in the process of carpet coloring in recent years, including the digital carpet pr...

Digital Communication Evolution

In five pages the ways in which digital communications have evolved since the Morse code invention to complex digital voice and te...

Digital Radio Developments

their shapes and forms, which is why there is more background noise and interference with their transmissions. Two other ...

Packing Switching Movement to ISDN or Frame Relay ISDN

on the way for folks who live in high-density population regions in terms of actually be able to access ISDN services. The proble...

Internet Commerce and Digital Cash

In nine pages this research paper presents an argument that favors digital cash as opposed to check, credit card, or paper transac...

Interactivity in Digital Entertainment and Digital Journalism

In five pages the utilization of interactivity in the creation and enhancement of digital entertainment and digital journalism is ...

Analog v. Digital Photography

still used for the artistic perspective that it brings, but the mainstream has adopted colour. The drawback in digital photography...

International Inequalities and the 'Digital Divide'

part of the ocean -- the Mariana Trench -- or of a yawning abyss on land such as the Grand Canyon. And yet, a much larger chasm is...

Anne Moody and Civil Rights Coming of Age in Mississippi

house (Moody 44). Bruce Clayton and John Salmond, who wrote, Debating Southern History, state that during the fifties and sixties...

Student Submitted Case Study on the Digital Company

with tools such as the balanced score card. If there is the need to change adapt or upgrade the systems this may be a difficult ...

An Assessment and Marketing Proposal for New Student Loans

marketing is understood and the context of government backed financial products is considered to guide the way that the future mar...

Dell - A Case Study

U.K. and Canada, and the company is aggressively pushing into Asia and Europe (Gibbs 35). The role of formal knowledge in develop...

Starbuck's; What Can They Learn From Other Companies?

egg shells along with cappuccino. The company faced problems as the core products remains and the identity of McDonalds was firmly...

The Sultan Center at a Potential Takeover Target for Wal-Mart

a difficult strategy, as growth by acquisition requires capital expenditure in order to acquire the target company, with many addi...

iPad from a Marketing Perspective

and the iPod Touch, utilizing an operating system similar to that of the iPhone, the device is controlled by the a multi-touch LCD...

A Career In Marketing

Competition levels are very high, and with many new graduates and the need to cut costs many firms have reduced on their graduate ...

Marketing McBride

it was. The offices are not national and are located in regional areas, or there may only be a single office. This...

Apple; Marketing and Position

on of the target groups for the iPod, she like to listen to music on the go and wants to have up to date fashionable items. The iP...

Marketing for a Ferry Company

so that they occupy a meaningful and distinct competitive position in the target consumers mind". This is important to note that i...

Avon; Marketing Plan for ANEW Daily Resurfacing Cleanser

decade ago, but have since developed it further. Users of the new ANEW Daily Resurfacing Cleanser state that is a very gentle abra...

Is the Marketing Mix Outdated?

guiding tool for decades. During this time the marketplace has changed a great deal. There are increasing forms of media, the pace...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

SWOT Analysis of Kodak

was able to successfully leverage despite its late entry into the digital camera market (Thompson, 2007). The company has been abl...

MGM Case Study

way the films are watched in changing, not only are more watched at hope, but the development of MP3 players with video screens an...

Using the Internet to Build a Competitive Brain Trust

and commitment to the venture, help to guide the venture in the right direction. This includes not only team members, but, critica...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

Planning a New Product Launch

installed in a south facing orientation even when placed on due east and/or due west facing roofs so all installations may be desi...

How Apple Has Marketed the iPod

be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...