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Essays 391 - 420

Enhancing Sales Force Productivity

be aware of the situation for companies as a whole. Furthermore, many large firms with different divisions may be dealing with sal...

Russian Standard - Vodka and Banking

Functional brand attributes which were communicated effectively to the customers incorporated these heritage aspects along with qu...

Planning and Strategy Implementation Questions

this problem and developed solutions to it. Sometimes when things are presented in black and white, even the most stubborn CEOs yi...

Forte Hotels' International Marketing Strategies

In fourteen pages this paper discusses development and global branding in a consideration of the Forte Hotel Group's global market...

New Millennium's Marketing of Health and Pharmaceutical Industries

In six pages this paper examines the development of marketing and business strategies for pharmaceutical and health industries as ...

Marketing Case Study of Yahoo!

allowed free access to over 20 million pages of Web site information (Anonymous #2 1), while at the same time, promoting the produ...

Marketing Mix Defined Through Positioning, Targeting, and Segmentation

more dramatically by paying attention to the content (and the relation of that content to the dependent target variable) than by m...

HRM and Its' Role in the Customer Triangle of Company, Employee and External Customer

or services that are provided and the processes will also be the result of the internal factors. The satisfaction of these diffe...

H&M Hennes & Mauritz Ab - Analysis

Asia (Biesada 2006). About 100 designers are employed by H&M who work with more than 50 pattern designers (H&M 2006). The company ...

Place Marketing in Urban Development

the investment take place and the area is improved. This improvement may be with more housing, more industrial or commercial units...

HRM Startup Strategy Development

practical skills these may also include personality traits. The use of competency models can be used at several stages of the empl...

Nike's Employee Recruitment or "Making the Fit"

proverbial "disgruntled" employee leaked an internal report, detailing abysmal working conditions in the factories. The student ...

E-Systems and the Addition of a KMS or Knowledge Management System

was below $8 at the end of 1999; it last closed near $4.50, which represents an increase of nearly 100 percent. Revenues are repo...

Hussman Corporation's Five Year Business Plan Creation

In twelve pages this paper examines St. Louis, Missouri's Hussman Company in an overview of corporate strategy through the develop...

Post 911 Delta Airlines' Strategy

way of differentiation (Mintzberg et al, 1998). Cost advantage is where a company has lower costs than its rivals in producing the...

Teamwork and Communication Development and Increases

to gel and to feel comfortable with each other, the use of team building exercises is often used, such as boot camps where teams h...

Comparative Analysis of Federal Express and United Parcel Service

Seattle, Washington by James E. ("Jim") Casey with a loan for $100 (UPS, 2002). The company used teenagers to delivery messages a...

Estelle Enterprises Case Study on Strategy Development

the contracts to supply the western countries, they are now seeking to break the exclusivity that Estelle hold. This would mean th...

Global Development, Business Strategy, and Negotiating Position of Hindustan

organizations again began seeing India as an attractive site of operations. Any of the emerging markets under consideration...

McDonald’s and Carlton Draught Beer Television Advertisements Compared

In order to assess this two advertisements have been chosen, the 2007 advertisement for Carlton Draught Beer showing groups of peo...

Analysis of Jaguar's Web Site

class autos in 1936 and in l935, the owners changed the name of their car to the SS Jaguar (Wilkinson, 2009). After the war, the n...

Scientific Management in the UK

been able to cope with the expansive growth seen over the last fifty years. In order to consider this we need to look at the compa...

Marketing Tobacco Products; The Ethical Issues

disadvantages are more subjective. Smoking may give many individuals a feeling of empowerment and freedom; a perception put forwar...

Assessment and Recommendations for Bundy Asia Pacific

The writer examines a case study on Bundy Asia Pacific supplied by the student. The case study is set in the 1990s, when Bundy, a ...

Human Resource Management at a Telecommunications Company

high level of reliance on technical skills of relatively few employees as well as services standards, at both customer contact poi...

Share Prices and Company Performance

degree of agreement between these two stakeholders with in the stock market that the stock markets are not efficient in the way th...

Swatch New Marketing Strategy Development

the Phil Collins special edition and the James Bond special addition will attract fans of these to areas in addition to the usual ...

Taco Bell Opening in the United Kingdom

In eight pages this paper discusses the relevant topics pertaining to the opening of a UK Taco Bell including costs, exchange rate...

UK Management Considered in 'We Have No Time For Marketing Research!'

seen as both time consuming and taking up valuable resources that could be used for the charitable cause. Therefore, market resear...

Policies of Safety and Health

ecosystems with respect for life not limited to human life. The health and safety issues will also extend to an educational role...