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Essays 121 - 150

Can A Sense Of National Unity Be Constructed Through Cultural Policy?

even simply a shared feeling of community which is aided by a common enemy. The increased fragmentation that has been seen today ...

Balance Score-card Use in SMEs

for the customers that the new products need to be developed (Gumbus and Lussier, 2006). Other metrics were used, such as quality....

Service Issues in the PC Industry: Dell and Gateway Compared

the company is out of the water. Gateway realized it had a problem and got out and seemingly is doing better, but Dell continues t...

Monetary Policies And Airlines

from these actions. When the economy slows down, the monetary policy is to reduce interest rates to make more funds available to e...

Creating Loyalty in Airline Customers

competitive advantage. Airlines have sought to do this in different ways, for example, Singapore Airlines used the smiling air ho...

Ritz Carlton Hotels and Guest Satisfaction Improved Through Customer Information Databases

staff member who hears or sees information that they believe will make the guest more comfortable (Berinato, 2002). The Ritz-Car...

L.L. Bean Memo to Customer Service, Poster, and Speech

be in contact with customers by telephone, Internet, email and "snail mail," with the most common forms of initial contact being b...

Bimbo Bakeries' Strategy

all. The Industry Porters Five Forces model provides a tool for analyzing external conditions and evaluating the industry i...

Strategic Management Application

site does not even identify the companys major services and products at the top; it does so at the bottom: Audit.Tax.Consulting.Fi...

Strategic Communications at Starbucks

Starbucks mission statement is concise yet provides a "plumb line" against which to measure decisions. The statement reads, Estab...

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

Monetary Policies their Impact on the GDP Unemployment, Inflation and Interest Rates

This 10 page paper considers how monetary policies and the tools that implement them can impact on an economy. The paper looks fir...

Strategic Plan for Dell

computer users - and therefore buyers - insist that they will not purchase another Dell computer unless and until Dell provides so...

America's Public Diplomacy

embarking on this topic, it pays to first stop and define public diplomacy. The term diplomacy goes back to 1796 and refers to the...

Self Service Kiosks for Hotel Check-in and Check-out

A 5 page paper discussing the development and use of kiosks for use in hotel lobbies that customers can use to check in, select th...

Equal Employment Opportunity / Affirmative Action Policies

40 and older (EEOC 2002). Title I and Title V of the Americans with Disabilities Act of 1990 prohibits any discrimination based on...

Enhancing Customer Value

paper we will be applying the theory to a supposed service company that is a strategic business unit of a larger company. 3. Anal...

Dell Computer and a Change in Culture

success include: * Effective internal communication * Efficient business processes * Employee training * Employee motivation * Pos...

U.S. Open Borders and Immigration Policy

5,000 people a year, but it resulted in an influx of immigrants. According to Don Barnett, the annual average for refugee immigrat...

Developing and Maintaining Customer Relationships Through Direct Marketing

Direct marketing must be fulfilling many goals as this s an area of rapid growth. This is one form of advertising that is easy to ...

First Person's Account of 'My First Day in America'

in snow are silent, peaceful and beautiful. Vietnam is warm throughout the year so I reveled in the snow fall. I only knew how...

New Home Loan Program and Countrywide Financial

a potential customer may be evaluating how much mortgage s/he can afford. Available calculators target individuals seeking to con...

Software Licensing Compliance Memo

may be legal to have multiple copies of Open Source software, or freeware/shareware on your system, depending on the related softw...

Fakhrawi Bookshop in Bahrain's Marketing

business in Chapter 1, and Chapter 2 examines the companys external environment. This includes the political and technological en...

Castrol USA SWOT Analysis

They have a world-wide reputation and instant name recognition, as do the brands which come under the BP "family": am/pm, ARCO, a...

Overview of the USA Patriot Act

Supporters of the bill claim that it provides more powers to government to try to flush out suspected terrorists and suspected ter...

USA Patriot Act and the Federal Bureau of Investigation

Investigative Technologies Division, the Laboratory Division, the Records Management Division, the Security Division, and the Trai...

4 Articles on Purchase and Inventory Control Management Reviewed

or a cheaper alterative will do the same job. This is the way of controlling spending, but to management costs and spendin...

Wal Mart Toy Marketing

sell far more toys than its leading competitors. Unlike toy stores, Wal-Mart is able to sell its toys for less than its competito...

Narcissistic Persona and Body Aesthetics

personal recognition" (Benis, 2001). For decades, theorists have applied different psychological perspectives to an understa...