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Essays 301 - 330

The Strategies and Competitive Environment of Google

The writer examines Google Inc., looking at the strategies found at business and organizational level. The writer then considers t...

Apple Computer Innovations

for Apple products. The Xcode developer is the most used. Apple says this is tightly integrated with the Cocoa and Cocoa Touch fra...

Environmental Logistics Policies

The writer looks at how and why firms may choose to adopt or reflect strategies which are environmentally friendly. The research f...

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Project for Enhancing a Medical Service Web Site

challenges and the practical elements such as resource requirements. The final aspects will also be presented to support the propo...

Largest Low-Cost Airline

industry in technologies and practices that will conserve and protect natural resources. 2. Strategic Goals, Mission and Vision ...

Starbucks in 2011

2012). By the second quarter of 2010 the profits had increased eightfold (Motavalli, 2012). Continued recovery has been aided by t...

Using the Internet to Build a Competitive Brain Trust

and commitment to the venture, help to guide the venture in the right direction. This includes not only team members, but, critica...

Recommendations for a Spa - Services and Marketing Improvement

provided impacts on this, but other influences will include the vision of the firm and the values that they project (Higginson, 20...

Furniture Bank Case Study

activities. A major consideration for the acquisition of the trucks is to assess the value it will provide. The acquisition of t...

The Strategies of WalMart, Saks Inc. and Apple Retail

suppliers into low prices, with up to 80% of all the WalMart own brand products originating in China (Qiong, 2007). Suppliers have...

Can IKEA Remain Successfully Expand into New Markets?

et al, 2011, p261). The consumer is part producer, as they do not go to a traditional furniture store to purchase the goods, but t...

Wal-Mart's Strategies

Different strategies are explained and applied to Wal-Mart including value disciplines, Porter's generic strategy, and grand strat...

Competitive Strategy Health Care

Building a competitive advantage is crucial for all businesses to succeed. This paper uses Urbany's Competitive Strategy in 3 Minu...

Corporate Strategy and Information Technology

are the earliest know treaties on the subject (Goldenberg, 1997). His influence in business is strongest in Asian countries and th...

An Analysis of Benetton

would later add sportswear and equipment and textiles to their lineup. The company suffered its first loss in 2002. The original ...

The Sultan Center at a Potential Takeover Target for Wal-Mart

a difficult strategy, as growth by acquisition requires capital expenditure in order to acquire the target company, with many addi...

SC JOHNSON CASE STUDY

idea of how to buy in bulk. He or she knows the ins and outs of negotiating with a company like S.C. Johnson when it comes to proc...

STARBUCKS - MISSION AND STRATEGY

Discusses strategies for Starbucks Co. There are 2 sources listed in the bibliography of this 4-page paper....

Are Western Strategies Suitable for Use in Businesses in China?

2050, there is a large pull factor for western companies to ether this market (Mintzberg et al., 2008). However, where there are b...

Proposed Future Strategies for Starbucks

economic influences impact on the business the firm is set by looking at the historical performance of a company during times of e...

The Success of the Nintendo Outsourcing

to gaming, allowing this to appeal to a market outside of the traditional gaming market, women and families creating an integrated...

Comparison of Wal-Mart and Tesco Strategies and Performance

and the influences need to be taken from the broader context as well consider issues such as the increased levels of importance in...

The Performance of Starbucks and Proposed Stratagems for the Future

of coffee through a coffeehouse experience sustained through a network of more than 16,000 locations in more than 50 different cou...

Lufthansa Case Study

an acquisition that was made as a defensive move to prevent a One World alliance airline gaining control. However, the placement o...

Corporate Expansion Through Non-Traditional Means

with a problem: after years of slowly built success filling a niche market in consumer resource marketing by creating a helpful an...

Starbucks Strategies and Risks

level of brand recognition that is associated with the name and the image, and the association with gourmet coffee. The brand is t...

Synopsis of Coca-Cola

a 45% share of the soft drinks market, and overall the drinks account for 2% of the liquid intake of the world (MSN Money, 2010). ...

How Does Southwest Airlines Compete?

an airline which offered the lowest possible fares and would get people to their desired destinations. The idea was that if could ...

Strategies for Starbucks, Amazon and Southwest

product may be a variant ion the existing beverages offered; for example a new type of frapachino, or something to join the recent...