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Essays 1201 - 1230

Marketing and the British Police Force

office, the new Home Secretary, David Blunkett, announced that there were plans to radically reform the police service (Mawby and ...

Italy, Germany, Reunification and Nationalism

the political community is. Nationalism has existed practically throughout the history of the world but it would eventually becom...

Trading Block Assessment of the European Union

duties on individual countries if their steel shipments to the EU exceeded levels reached during 2001 (Winestock, 2002). Also, the...

Tudor Literary Tradition and Utopia by Thomas More

as long as the economy were flourishing, they reasoned they were prospering as well, so there was no need for rebellion (Kautsky, ...

Feudalism and its Origins

"sworn between a lord and his subordinates is the basis of a form of social organization...

Business Mergers and Their Difficulties

the market. The result of this rejection by the European Commission prevented the acquisition taking place, but this shows the w...

Marketing Strategies of Apple Mac Computers

differently if they hope to recapture a greater market share in the PC market. CHAPTER 1: INTRODUCTION Apple Computer Inc. and M...

Marketing Strategies and PDA Marketing by SONIC

course, that was in the days before PDAs became popular. Still, Sonic could certainly take a leaf from Palms book and work toward ...

Overview of Instant Coffee Industry

coffee beans and created a process for removing the caffeine from the beans (Green Mountain Coffee Roasters, 1994). That would be ...

Student Submitted Case Study on the Digital Company

with tools such as the balanced score card. If there is the need to change adapt or upgrade the systems this may be a difficult ...

Higher Education, Empowerment, and Leadership

a better match between what students learn and what industry needs, in other words, a better transfer of knowledge from college/un...

United Kingdom Workforce Diversity Management

own racial, cultural, generational and socioeconomic circles. How to manage these factors has become a topic of management courses...

Media, Marketing, Customers, Public Relations, and Marketing Questions

that got more than five million responses" (Aaker, 1996; p. 240). 2. Explain why selling private brands often enables large retail...

Case Study of Dad's Pet Care Company

Care, 2004). The product line has expanded from dog biscuits to a variety of different types of dog and cat foods (Dads Pet Care, ...

Observations on the Liberal Institutionalism

The writer examines this theory of international relations and considers the way it may be observed in areas such as the European ...

Why is the Marketing Function Important?

first definition by its broadness incorporates these, but with this approach we are starting to move more towards marketing models...

The Importance of Branding in Marketing and Sales

the development and sales of goods and services. The American Marketing Association defines marketing as "Marketing is an organi...

The Motivation for International Marketing Strategies

is a long definition and includes the aspects of creating value and managing customer relationships, this is giving more detail to...

Health Care Marketing - A Binary Approach

purposes of this example, one might consider Southwest General Hospital in San Antonio, Texas. This facility makes for a good exam...

World War I, Its Causes

war, pulling in allies from the Near East, Asia and North America, was the assassination of Archduke Franz Ferdinand, heir to the ...

The Comic Book Magazine Market: A Look at Diversity

example, a guide on "sex appeal" by artist and writer Michael Turner (author of several superhero comics for DC and Marvel) recent...

3 New Marketing Suggestions

existing facilities to produce and sell these burgers. The requirements in terms of addressing the burgers can be met by the exist...

Marketing Cape Town to the Commercial Envitonment

the shore of Table Bay, the city was officially founded in 1652 by Jan van Riebeeck, as a halfway point/supply station for the shi...

Examining the EU through the Realist and Liberalist Perspectives

can be seen in the Xerox Eureka system, this is both innovative and home grown, as well as so good that it has achieved many award...

Marketing Definitions for the 21st Century

complete several agendas. These marketing strategies are designed to be straightforward and simple that gets to the heart of the ...

Advertising in the Chinese Market

this instance, it seems that the Chinese do respond to advertising, but it must be done in a certain way. While authors maintain t...

Sustainable Fuel Development in the Colombian Economy

that a business model is only as good as the market in which it operates. For example, the host of Walt Disney World theme parks a...

MARKETING SEGMENTATION, MARKETING PLANNING AND A CRITICAL ANALYSIS

start, that it couldnt go up against the likes of IBM when it came to personal computers. Instead, Apple came out with its Macinto...

Czech Republic Sales of Widgets

easy country to do business in, however. No matter how strong the democratic leanings, it must be remembered that the Czech Republ...

Alternative Beverage Product Marketing Plan

is largely outweighed by the poor quality of many of those products. Coca Cola is an established leader in the beverage industry ...