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Essays 631 - 660

Introducing TiVo

those who have busy lifestyles and want to time sift their television entertainment. The first aspect of the marketing mix is t...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Strategic Examination and Recommendations for THL

well as tourism companies needing to adapt to meet the changing needs and desires, such as the desire for new experiences, as well...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Spend Less, Live Better - Marketing at Wal-Mart

in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...

Financial Control; Budgeting and Proposing a Project

budgets relating the responsibilities of the executives to the requirements of the policy, and by continuous comparison of actual ...

Assessment of the Japanese Market for Mangoes

that of Japan, a developed market, where it appeared there is an increasing demand for mangoes at the current time. In order to as...

Marketing Bottled Water in the UK

6 Germany 2,371.5 7 France 2,225.6 8 Indonesia 1,622.5 9 Thailand 1,277.0 10 Spain 1,133.7 Top 10 Subtotal 26,257.4 All Other...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...

The Marketing of Samsung Mobile Telephones

of the consumer base, or potential consumer base into categories where there are similar characteristics. There are a number of wa...

Potential Marketing for a Flying Car

the last column of the table. There is the potential for cross over oin some fo these target markets. 1. Business travellers, hig...

Massey Ferguson Analysis

The mid 1970s financial problems of Massey Ferguson are considered in this business paper consisting of six pages in which the pro...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Sectors of the Shipping Industry and Financial Performance

and is in fact public knowledge, but data is generally scattered. In evaluating the various sectors of the shipping industry, it i...

Doorway to the Future Opened by College

In a paper consisting of 5 pages reasons for high school students to go to college are examined in terms of such issues as self es...

Glass Steagall Act and Deregulation

In fourteen pages deregulation and financial institute issues are examined within the context of the controversial 1933 legislatio...

Healthcare Industry Financial Management

and the higher costs of medical care, both services and products. At the same time, employers have sought to shift some of the hig...

Workplace and Genetic Testing

In eight pages this paper discusses employer use of genetic testing and the related legal, moral, ethical, and financial issues. ...

Acquisitions and Financial Concerns

In eight pages a student submitted possible leisure company acquisition case study is examined in terms of sale reasons and variou...

The Internet, Security, and Financial Institutions

systems have become automated, the more opportunity there is for security to be breached. This is not always something which impli...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

Supporting Same Sex Marriages

but that indeed is the premise of Americas religious right. While the religious right condemns homosexuality, Christian churches h...

Stage 3 Aircraft and Airport Management

In five pages the steps necessary to deal with the phasing out of Stage 2 jets by Stage 3 craft are assessed and include such issu...

U.S. Higher Education and Government Assistance

In seventeen pages this paper considers college education and the government programs for financial assistance that were recommend...

Redwoods and the Conservation Movement

Northern California's redwood forest is a source of both natural beauty and potential financial boon. This paper examines the issu...

Past, Present, and Future of the Brokerage and Banking Industry

In thirty pages this paper examines the importance of brokerage firms in a consideration of how banks are no longer the only 'fina...