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about Dell is its generally unhelpful help desk personnel, however. Virtually all of Dells customer service representatives are i...

computer users - and therefore buyers - insist that they will not purchase another Dell computer unless and until Dell provides so...

the company is out of the water. Gateway realized it had a problem and got out and seemingly is doing better, but Dell continues t...

for the customers that the new products need to be developed (Gumbus and Lussier, 2006). Other metrics were used, such as quality....

have created a framework in which practitioners can "develop innovative instruments to measure the relationship among" human resou...

competitive advantage. Airlines have sought to do this in different ways, for example, Singapore Airlines used the smiling air ho...

the backcountry, where the weather gets very dry and then, pass on any of their costs to customers instead of holding the company ...

table 1 Table 1retail environment comparison between Goodys and Everest Traffic Flow Crowdedness Accessibility Environment Overal...

often a queue, the queue moves along a counter where different food items are displayed, with sandwiches, cakes and other snack it...

In eight pages the benefits of customer corridor mapping and the ways in which it can be used in increasing customer satisfaction ...

Direct marketing must be fulfilling many goals as this s an area of rapid growth. This is one form of advertising that is easy to ...

paper we will be applying the theory to a supposed service company that is a strategic business unit of a larger company. 3. Anal...

success include: * Effective internal communication * Efficient business processes * Employee training * Employee motivation * Pos...

information for the purpose of making a purchase. The best and most successful Internet businesses offer only high-quality produc...

In ten pages airlines and customer satisfaction are discussed in light of the number of formal complaints filed to the Department ...

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

and ties are the rule. The rules were relaxed for a short time in the nineties but management believes they were lowering their st...

gratification and for some purchases the inability to see and feel what they are. These different elements are seen as reassuring ...

First, customers want quality and theyll pay what they think is fair value to obtain it. This is a basic premise of any type of ma...

In thirty pages Ameritech following its SBC Communications' acquisition is examined in terms of its present state of competition a...

the mall to go Christmas shopping. Today, online shopping provides an alternative for weary shoppers. But one thing that people ca...

In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...

a potential customer may be evaluating how much mortgage s/he can afford. Available calculators target individuals seeking to con...

business in Chapter 1, and Chapter 2 examines the companys external environment. This includes the political and technological en...

profits while expanding the business. Most marketing strategies neglect the repeat customers. Just because a customer has shopped ...

The writer discusses the importance of correct brand management by the company and the customer sales representative. If the compa...

et al., 2008). It may be argued that one of IBMs problems and to the changes being in the beginning of the 21st century the frag...

staff member who hears or sees information that they believe will make the guest more comfortable (Berinato, 2002). The Ritz-Car...

be in contact with customers by telephone, Internet, email and "snail mail," with the most common forms of initial contact being b...

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...