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Essays 1051 - 1080

Aer Lingus; Porters Five Forces Analysis

for a Better Airline" initiative that was used to help the airline create differentiation as a way of competing, In the Irish mark...

Southwest Airlines Procurement Process

is the key to efficiency and the company "is committed to expanding the use of e-procurement technology" (Southwest Airlines, 2006...

Organizational Behavior: Southwest Airlines

policy to be honest with its employees, that "through effective people management, the company had created the right type of cultu...

Arming Airline Pilots

the cockpit with lethal force" (Up in arms, 2002, p. 3). There is a great deal of evidence to support Luckeys assessment, as liber...

Instrumentation Paper

step by step approach. The primary research will be based on a descriptive qualitative case study of Ryanair, using a case...

Motivation and Employees

highly motivated workforce is Southwest Airlines. Lieber reported that Herb Kelleher, Southwests CEO, makes sure his employees bel...

'Irish Conversation' Metaphor and Southwest Airlines

Clearly, the relationship between Southwest Airlines marketing division as guided by owner Herb Kelleher and the metaphoric Irish ...

UK's 'No Frills' Airlines and Organizational Culture

to put speed and efficiency as a priority: the planes must keep to a tight schedule and often must faster turn-around times, and l...

Airline 'Frequent Flyer' Programs and Their Effectiveness

In eight pages this paper evaluates the effectiveness of airline frequent flyer programs in a consideration of marketing, the best...

Airlines, Deregulation, and Their Continuing Impacts

it would be packages of checking, savings, credit cards, and safe deposit boxes. Other products may result from alliances, such a...

Ernesto Che Guevara's Leadership Characteristics

in 1963 illustrates the conditions against which Guevara dedicated his struggle. Brennan (1998) was in Guatemala City for the pur...

Marketing Case Study of SWA

is so important to this case is because it does not follow a normal path. Vilcassim & Kadiyali (1999) explain that a company react...

Different Views on Airliners Carrying Guns in Cockpits

pilots, and they should have the right to protect that cockpit with a firearm" (Burns, 2002, PG). The Airline Pilots Association,...

History and Market Position of Southwest Airlines

Worth Regional Airport Board files a suit against Southwest to stop them from operating out of Love Field, which was the downtown ...

A Case Study of Airlines Cutting Dangerous Corners

net cash flow for each year for each option, it should be understood that depreciation increases a companys operating cash flow be...

Oil Prices and Airline Budgets

of hedging and how the airline will fare will depend partly on the type of instrument they use (Flottau & Wall, 2008). This is a g...

The Competitive Strategy of Southwest Airlines

the resources and knowledge gained from the AirTran acquisition. The report will look at the company, consider the way in which i...

Annotated Bibliography for Research on Southwest Airlines

text is able to answer many of the questions about the organisation, focusing on leadership and relationships, with context given ...

Theory of Constraints (ToC)and Use to Assess the Value of Hedging

The theory of constraints is examined as a suitable theory to be used in an assessment of the value of airline fuel hedging and t...

Is There a Correlation between the Profitability and Practice of Hedging in Airlines?

of market conditions at the times airlines do not need to utilize fuel. Brooks and Carter et al. (2006) observed that hedging pra...

Marketing and Brand Management at JetBlue

Delta and Ted by United Airlines, both of which are now defunct (Maynard, 2008). In 2002 the airline flew its 5 millionth customer...

Annotated Bibliography for an Assessment of Southwest Airlines

background information and applying a number of theories to explain the way in which the industry operates. This will be useful in...

Designing a Questionnaire to Asses the Value of Hedging in the Aviation Industry

This 3 page paper designs a questionnaire which may be used as the basis for a structured interview or self competing survey looki...

RBV Assessment of Southwest Airlines

use of a single size aircraft where it is possible to easily substitute one aircraft for another is there are operating issues. ...

Southwest Airlines Generic Strategy

way that the airline competes and assess that strategy the firm uses in the context of the four generic strategies. 3. Southwest ...

Largest Low-Cost Airline

industry in technologies and practices that will conserve and protect natural resources. 2. Strategic Goals, Mission and Vision ...

Is There a Relationship between the Profitability Levels of Airlines and the Practice of Fuel Hedging?

vary, Morrell and Swann (2006) estimates fuel accounts for 15% of an airlines costs, noting it is not only a major cost, but also ...

Should Southwest Airlines Open Another Call Centre in the US, or Should They Offshore Call Centre Services?

working with the Economic Development Foundation and the city of San Antonio in order to find a suitable location. The plan may be...

Fuel Hedging and Profit

airline operating costs. Increasing costs can have a significant impact on the profitability of a firm; this has been particula...

Mission and Values at Southwest Airlines

sense of warmth, friendliness, individual pride, and Company Spirit" (Southwest Airlines, 2012). Applying the idea of McNama...