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Essays 301 - 330

Assessing McDonalds Marketing Communications in an Ethical Context

from website visitors that sign up to receive the emails. The high level of integration and effective nature of a unified message ...

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...

The Marketing of Samsung Mobile Telephones

of the consumer base, or potential consumer base into categories where there are similar characteristics. There are a number of wa...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

MARKETING - A DEFINITION AND EXAMPLES

use Burger King and McDonalds as an example of how this works. On the surface, it might seem as though there isnt much different a...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Friends and the Representations of Gender

This 9 page paper gives an overview of how the show Friends shows different gender representations. This paper includes specific e...

The Gender Representations Within the Show Friends

This 7 page paper gives an overview of how the show Friends shows different gender representations. This paper includes specific e...

Gender Communication Issues in the Workplace

Using a scenario provided by the student a set of five questions are answered concerning two employees who suffer as a result of ...

Two Novels and Gender Roles

This paper pertains to "We So Seldom Look on Love," a short story by Barbara Gowdy and It's a Good Life, If You Don't Weaken, a g...

Advertisements and Gender Roles

In a paper of four pages, the writer looks at gender roles as they appear in advertisements. Two classic ads for Coke and Pepsi ar...

Gender and Society

The two greatest challenges faced in respect to gender roles is the use of the binary system and discrimination against women, and...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Analyzing World Cultures and Gender Issues

much of her research on the importance of masculinity in Palestine, and how the Israeli occupation of their homeland has shaped th...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

African Women and their Changing Roles

people, the Khoena, were "irredeemable savages" while to "black nationalist writers, such as Khoena historian, Yvette Abrahams, sh...

Gender Relationships Across Cultural Lines

Few things have changed as much as gender roles and expectations in the 20th century. This paper examines ideas on gender among va...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Shakespeare's As You Like It and Gender

Gender is discussed in the context of this Shakespearean play. Gender issues are carefully evaluated. This twelve page paper has ...

Woolf's Orlando and Gender

Virginia Woolf's 1928 novel is the focus of attention here. Gender is discussed in this context. Woolf seems to claim that gende...