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Essays 181 - 210

Blue Bell Creameries and Corporate Level Strategy

its distribution system. In fact, throughout the years, Blue Bell had crafted an image as being "the little creamery in Brenham" a...

Strategy and Direct Marketing

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

Autobytel.com Marketing Case

In six pages this paper discusses the Internet automobile seller Autobytel.com in a consideration of competition and how to devise...

Aviation Industry and GE

In five pages General Electric Capital Aviation Services or GECAS ie examined in terms of its basic fundamentals, competition, and...

Russian Culture and Chess

In eight pages the ways in which Russia's national pastime of text reflects its cultural aspects in terms of warlike strategy and ...

Strategizing using Game Theory

the way in which strategies the organization may impact on competition, which in turn will impact on the organization itself. In t...

Strategic Planning for the Hypothetical New XYZ Pharmaceutical Company

be amended. Research shows that an excellent strategy template to follow is that of Genentech (Stipp, 2003). Genentechs strategy ...

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

Strategic Recommendations for Lexus

that the sports Toyota Supra and the premium Toyota Cressida were developed. The development of the luxury segment was also attrac...

Analyzing Verizon Wireless

cost there (2003). In fact, most of Verizons plans boast free unlimited calling on weekends and after 9 p.m. Other carriers offer ...

Business Position of Apple Corporation

the environment. There are two main markets, the i-pods and the computers. 2. The Economy The economy is important as this w...

Case Study of Gino SA Expansion

itself. Additionally, Gino is already situated to take over the market share by having a line of over 50 industrial burner product...

A Handspring Strategy

Pocket PC Phone could be seen as a threat, not only due to the name and the association with the Microsoft operating systems, but ...

Paperboard Exporting to China Business Proposal

mind protection of manufactured products from the point of manufacture to their final outlet destinations. While it certainly pro...

Bayesian Design and Flanking in a Price War

In five pages this article is discussed in a consideration of the Quebec Grocery Market chain and an examination of the Bayesian D...

Case Study of BMW

market conditions and fashion or trends move faster. There is also a higher level of consumer choice which has developed as time h...

Rolling Bookbags New Product Marketing Plan

In eighteen pages the marketing of a new rolling bookbag is analyzed in terms of competition and strategy with the 4Ps, a SWOT ana...

Gateway Inc. and the Application of Sales Management Principles

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...

Strategies for The Zune

had a dominant market share. The unit had been developed in order to be attractive ad compete head to head with the iPOd. Microsof...

Marketing and Competition Within The Managed Care Industry

This paper examines how economic issues such as supply and demand, consumerism, and competition affect marketing strategies for th...

Chiropractic Services Marketing Plan

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Keen Competition Between Sematech, Boeing, and Airbus

In five pages an overview of the competition among these airplane manufacturing giants is considered including a discussion of the...

Victoria's Secret Marketing Strategies

In eight pages this paper examines the marketing strategies of Victoria's Secret and the surprising lack of competition in this lu...

American Express' Marketing Strategy

preset limit of course does not translate to having no limit. One cannot just go buy an airplane on their Amex card without the as...

Assessing a Potential Investment in an MRI Scanner

than having opportunity costs this may be an opportunity provider and as a complimentary service to other core services that are o...

COCA-COLA AND THE MARKET

in 200 nations (Murray, 2008). Ironically enough, the company doesnt do its own bottling, though it does own 35% of Coca-Cola Ente...

Boeing And Airbus Competition

in any major airport but Airbus can only land in the very large airports. Boeing has marketed their Dreamliner as the future of a...

Competition Increases by the Internet

the www.waterstones.com site. The site will come up with the sign Waterstones working with Amazon, and a page that is typically Am...

Internet and European Community Competition Rules

recognize that economic strength goes hand in hand with political change (Sutherland, 1997), it is also important to understand th...