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Essays 181 - 210

Russian Culture and Chess

In eight pages the ways in which Russia's national pastime of text reflects its cultural aspects in terms of warlike strategy and ...

Autobytel.com Marketing Case

In six pages this paper discusses the Internet automobile seller Autobytel.com in a consideration of competition and how to devise...

Case Study of BMW

market conditions and fashion or trends move faster. There is also a higher level of consumer choice which has developed as time h...

Strategies for The Zune

had a dominant market share. The unit had been developed in order to be attractive ad compete head to head with the iPOd. Microsof...

Strategic Planning for the Hypothetical New XYZ Pharmaceutical Company

be amended. Research shows that an excellent strategy template to follow is that of Genentech (Stipp, 2003). Genentechs strategy ...

Strategy of Bank of Scotland

projection of an image of value rather than cheap prices or gimmicks. Halifax had already gained attention by gaining a clear En...

Change at Quest Diagnostics

the US Quest Diagnostics is a leading provider of diagnostic testing services and information serving in excess of hundred and 140...

Nokia

This 15 page paper examines Nokia in 2007 and the challenges it faces in its home markets. The paper gives a background to the dev...

Paperboard Exporting to China Business Proposal

mind protection of manufactured products from the point of manufacture to their final outlet destinations. While it certainly pro...

Marketing and Competition Within The Managed Care Industry

This paper examines how economic issues such as supply and demand, consumerism, and competition affect marketing strategies for th...

Blue Bell Creameries and Corporate Level Strategy

its distribution system. In fact, throughout the years, Blue Bell had crafted an image as being "the little creamery in Brenham" a...

UK Marketing of Gap Inc.

that the marketing is such as core competency for the company it was only in 2002 when a major advertising agency was used for the...

Analysis of Nike

than the competitors products (Labich and Carvell, 1995). The groups loyalty to the company is close to fanatical, many even havin...

Analysis of Opening an NYC Sports Bar

is named "Fans A Lot." COMPANY DESCRIPTION Company Mission When it comes to launching any company or organization, there ...

A Case Study of De Beers

In five pages the 'Supplier of Choice' campaign by De Beers is examined in terms of competitior reaction and company strategies th...

Strategic Recommendations for Lexus

that the sports Toyota Supra and the premium Toyota Cressida were developed. The development of the luxury segment was also attrac...

MGM Case Study

way the films are watched in changing, not only are more watched at hope, but the development of MP3 players with video screens an...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Rolling Bookbags New Product Marketing Plan

In eighteen pages the marketing of a new rolling bookbag is analyzed in terms of competition and strategy with the 4Ps, a SWOT ana...

COCA-COLA AND THE MARKET

in 200 nations (Murray, 2008). Ironically enough, the company doesnt do its own bottling, though it does own 35% of Coca-Cola Ente...

Boeing And Airbus Competition

in any major airport but Airbus can only land in the very large airports. Boeing has marketed their Dreamliner as the future of a...

Microsoft and the Value of Applying Strategic Tools and Concepts

to have a competitive advantage, he identified two sources of competitive advantage; cost advantage and differentiation (Porter, 1...

Questions to Four Business Strategy Subjects Answered

closer to the cost advantage. Question 2 There have been the development of many e-commerce models, some are more successful tha...

Toshiba Tablet PC

the markets within which its most commonly used" (p. 10). Toshiba Tablet PCs have the ability to store handwritten notes as searc...

Performance and Strategy of Hasbro Inc.

and then absorbing them into the Hasbro portfolio, this is a strategy that has been actively pursued for over the last ten years a...

Global Market Future Strategic Development of RyanAir

but with a limited offering such as Virgin Atlantic. The second group of airlines are the low cost airlines, these have, for the m...

'I'm Lovin' It' Advertising Campaign of McDonald's

images that the company can use separately across all forms of visual media such as those forms listed above plus newspapers, maga...

Strategizing using Game Theory

the way in which strategies the organization may impact on competition, which in turn will impact on the organization itself. In t...

Market Research and its Role in Small Business Development

The development of a small business and the role played by market research are the focus of this paper consisting of nine pages wi...

Wage Inequality and Lester Thurow's Job Competition and Wage Competition Models

proposed there was a labor market that was over-educated and this was one of the problems with employment. Gray and Chapman conduc...