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Essays 361 - 390

Marketing Mix Defined Through Positioning, Targeting, and Segmentation

more dramatically by paying attention to the content (and the relation of that content to the dependent target variable) than by m...

GE Analysis and Diversification Strategy

As the text points out (pp. 246), one of the greatest problems in acquiring or expanding a corporation is the integration factor, ...

Positive and Negative Aspects of Pharmaceutical Industry Acquisitions and Mergers

the sellers market is under pressure both by national governments and US health maintenance organizations (HMOs) to hold minimize ...

Daimler Chrysler's Economic Principles

In six pages the changes that have resulted from the Daimler Benz and Chrysler merger are examined in terms of the impact upon its...

Health Care Organizations' Antitrust Law Violations

In four pages this paper examines how health care organizations abuse antitrust laws as they involve industry mergers and acquisit...

Overview of GTE

any other "analysis," the fact of the matter is that with 1997 revenues of more than $23 billion, GTE is one of the worlds largest...

GTE and Bell Atlantic Merger Prospects

In ten pages this paper considers this merger in terms of what it will represent for each company in terms of success in the futur...

Post Merger Company Finance

In sixteen pages the post merger financial issues facing Boeing and McDonnell Douglas are examined by theoretical implications def...

Management Strategies of Upjohn and Pharmacia

In ten pages this paper discusses the management strategies and company restructuring following the merger of Upjohn and Pharmacia...

A Company Overview of Air Canada

be a time period where things would need to be ironed out, and time would be needed for employees to better comprehend their roles...

Nippon-Mitsubishi Oil and Corporate Culture

In eight pages this paper discusses the organizational culture resulting from the merger between Nippon Oil and Mitsubishi. Seve...

Uses of Interests Pooling

In twenty three pages this paper examines the concept of pooling of interests in a consideration that includes examples such as AT...

Telecommunications' Mergers and the Creation of Shareholder Wealth

In forty pages this paper assesses if telecommunications' mergers and acquisitions generate shareholder wealth. Twenty two source...

An Office Depot, Inc. Investigation

In seven pages the historical and current financial positions of Office Depot are considered in order to gain a financial perspect...

Fewer and Fewer HVAC Companies

growth. Regardless of which direction companies expect mergers involving them to take, most do expect to be directly involved in ...

Schering Plough Analysis

This pharmaceutical company is examined in ten pages in terms of the company itself, its subdivisons, consumer expectations, and a...

Are Mega Mergers Beneficial or Detrimental?

the diminished connections that they have with the communities that they serve. One such expert is Wall Street financier George So...

Equity Office Properties and Beacon Properties Merger

In six pages this merger is examines in terms of each company's weaknesses and strengths, public offerings, and capital structure....

An Overview of the Aluminum Industry

In a paper consisting of seven pages the present state of the aluminum industry is examined in terms of problems, fiscal data, mer...

The New York Times and The Chicago Tribune

In fourteen pages this paper examines how global information is featured in these famous newspaper which consider January 12, 2000...

Hypothetical Case Study for Business

In five pages a student proposed hypothetical case study involving the local and global expansion of a $50 million business is exa...

Changes Regarding Bell Atlantic and ATandT

more than ample attention necessary to draw conclusive results. This is why a study of this type is so imperative to societys bes...

Union Carbide and Dow Chemical Merger

In ten pages this paper presents an article and SWOT analysis of the August 1999 merger between Union Carbide and Dow Chemical. F...

Analysis of Elf Aquitaine and Total Fina Merge

In ten pages this merger and the reaction to it are examined from various industry and consumer perspectives. Seven sources are l...

Merger Between Frontier Corporation and Global Crossing Ltd.

In five pages this corporate merger is examined in terms of important events and how Frontier might have more effectively dealt wi...

Daimler Chrysler Merger Economic Analysis

The fluctuation of stock prices, the "threat" of the companys largest investors buy-out, the changes in management, the ups and do...

Global Crossing and Frontier Merger

In five pages this paper emphasizes the significance of employee communications in a consideration of errors in the Global Crossin...

Aspects of Competitive Advantage

In five pages competitive advantage and its various factors are examined in terms of how it can be gained in business, with Porter...

Tungsram Acquisition by General Electric

had lost touch with customers of many of its businesses, and Welch determined that if GE could not remain in a specific business a...

Industry Implications of the Merger Between Sprint and MCI WorldCom

it to become final, the outlook for the industry in the new century is that for the first ten years, it "will probably be dominate...