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Essays 931 - 960

Practical Marketing Plan Development for a Small Business

market position will also be an issue regarding the competitive advantage that may be utilised in any marketing campaign. The adva...

Human Relations Issues

In 6 pages this paper discusses global communications and cross culturalism as they relate to business and influence human resourc...

Review of Mike Krzyzewski's 'Leading With the Heart'

A 5 page paper that reviews the legendary Duke University basketball coaches strategies for basketball, business, and in life thro...

Saudi Arabia Software CDs and Music Marketing

In ten pages this paper examines the prospect of conducting limited business in Saudi Arabia in this case study of Soft Sound, a c...

The Nike Corporation in the 1990s- a Case Study

shoes and clothing as the product it chose to market. "The design elements and functional characteristics of the product6 itself ...

Hypothetical Business Marketing Case Study

In eight pages this paper presents a first person hypothetical case study on marketing a new business in a consideration of financ...

Thornton Wilder's 'Our Town'

This paper consists of 5 pages and discusses plot, purpose, characterizations, structural strategy and how the conclusion reflects...

eCommerce Strategy of Dell Computer

In sixteen pages Dell's ecommerce strategy is examined in a direct distribution business model discussion. Fifteen sources are ci...

Pricing Competition and Oligopoly

In four pages this paper examines business oligopolies in a consideration of pricing and nonpricing strategies and the factors tha...

Budget Variance Analysis

In seven pages a budget variance analysis is presented in terms of its basics, different purposes and various business strategies....

Defense Tort Case Strategies

alcohol consumption prior to the accident as well as blood-alcohol tests, if taken, should be utilized to determine if her drinkin...

Importance of Management Decisions

In eight pages this paper examines how decisions are made at the business management level in a consideration of the importance of...

AZT Model and Glaxo Wellcome

In five pages this paper discusses ethics and fiscal responsibility and the conflict that can exist between the two in a considera...

SWOT Analysis of Steamboat Ski and Resort Corporation

In eight pages a SWOT analysis of a Harvard Business School case study on Steamboat Ski and Resort examines the company's strateg...

Catalog Marketing of Lands' End Company

In five pages this essay discusses the catalog sales success of Lands' End in a consideration of strategies with other competitor ...

Toys 'R' Us' Marketing Techniques

the companys business."8 Plans included: a major redesign for the existing toy stores; buying the companys largest competitor in...

Petroleum Convenience Story Business and Management Plan

In six pages this paper considers a hypothetical case study involving the marketing issues to be faced to be faced by a petroleum ...

New Millennium's Marketing of Health and Pharmaceutical Industries

In six pages this paper examines the development of marketing and business strategies for pharmaceutical and health industries as ...

Japan and Kentucky Fried Chicken

In a ten page paper considering international business the successes and problems of the KFC franchise in Japan are examined in te...

Southwest Airlines, McDonald's and Risk Management

In eight pages this paper examines risk management strategies for these two very different businesses. Eight sources are cited in...

BUSINESS MODEL DISCUSSION

Hill and Jones point out that strategies need to determine how to differentiate and price a product, as well as to segment the mar...

GM Changes

2008 brought about changes for many large organizations, especially those in the automotive industry. General Motors (GM) faced so...

Business Basics - Competitive Advantages and Challenges of International Trade

of cost advantage... [and] ... sell a standards no frills product" (Porter, 1985; 13). This means that the cost to the firm of pro...

Starbucks Strategies and Risks

level of brand recognition that is associated with the name and the image, and the association with gourmet coffee. The brand is t...

Corporate Expansion Through Non-Traditional Means

with a problem: after years of slowly built success filling a niche market in consumer resource marketing by creating a helpful an...

National and International Strategy Process

The writer examines the stages in strategizing and considers how this will take place comparing and contrasting the stages for a b...

Business and Strategic Planning

a hypothetical business scenario. Suppose that one were the leader of a medium sized organization known as Wall Corp. Wall Corp is...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...