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Essays 1141 - 1170

New Search Engine for the Chinese Market

relevant influences that will reflect in the potential search engine user need. The market is China is one that is growing rapid...

Developing a Digital Marketing Strategy for Southern Comfort

market being forward-looking and technologically able. The question is how can this marketing be undertaken in a more strategic m...

The Success of the Nintendo Outsourcing

to gaming, allowing this to appeal to a market outside of the traditional gaming market, women and families creating an integrated...

Microsoft Office 2003 and Microsoft Office 2007

of documents and the ability to reorganize them with a click and drag process. There is an enhanced provision of office themes, an...

Influences in the Development of a Marketing Campaign

The writer looks at the scenario of a new health and fitness club that is looking at opening in the UK. The writer looks at differ...

The Performance of Starbucks and Proposed Stratagems for the Future

of coffee through a coffeehouse experience sustained through a network of more than 16,000 locations in more than 50 different cou...

The Business and Security Environment in the UK

1973, head of the coalition, and Prime Minister, is David Cameron, the head of the conservative party which holds the highest numb...

HRM Research Outline for Reward Improvement Program

of self interest. 2.2.2 Justice To asses this and place it into a meaningful context the ideas and practices of distributive just...

Assessment and Strategy Recommendation for TEVA

for the firm to start increasing the level of expenditure on research and development. To determine the most appropriate strategy ...

Should Merck Licence Davanrik?

trials,. This has limited the firms opportunities in terms of raising more equity, and has placed LAB Pharmaceuticals in a difficu...

Assessment of L'Oreal and Strategy Recommendations

it is these influences and the way that the firm has responded that need to be assessed so that the effectiveness of exiting strat...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

Are Western Strategies Suitable for Use in Businesses in China?

2050, there is a large pull factor for western companies to ether this market (Mintzberg et al., 2008). However, where there are b...

Corporate Strategy and Information Technology

are the earliest know treaties on the subject (Goldenberg, 1997). His influence in business is strongest in Asian countries and th...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Examination of Genesis Research and Development Corporation

this reliance on trade in international environment when it introduced a moratorium on the release of genetically modified crops 1...

Costs in the Case of New Line Films and Kim Basanger

to adjust the revenue figures downwards. Unlike the domestic agreements, which were certain, although conditional with a condition...

Gap Inc Position and Potential Strategy

a single store. The company went to the stock exchanges in 1976, issuing 1.2 million shares. The company philosophy is shown the f...

Causes and Remedies of Discrimination in the Workplace

the management there should be clear motivations to undertake actions that will remedy the situation. The case study conce...

Strategic and Ethical Issues in Pay Structures at Wal-Mart and Lowes

firm also gives the staff 10% discount on much of the merchandise sold in store (Wal-Mart, 2009). Looking at the executive salar...

Financial Case Study of Devon and Lincoin

firm as they have a higher turnover and gross, operating and net profits compared to Lincoin. However when comparing the firms, it...

The Strategies of Microsoft and Apple

This launch was successful and Apple started the grow, with Apple becoming the market leader and by the end of 1980 more than 100,...

Apple Inc. SWOT

Operating System market share has risen each month in seven of the last eleven months (Information Week, 2009). Sales for computer...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...

Bank of New York Company and Marketing

In seven pages the future marketing strategy of the Bank of New York Company, the oldest banking institution in the United States,...

Newborn Ltd

any competitive advantage is that you to stop. It appears that Newborn Ltd has a fairly strong business model, and have a p...

Starbucks Mission and Direction

the US. It retains its strong growth in international markets, and recently the company and Kraft Foods announced they would be e...

Hewlett Packard; Analysis and Strategic Plan

This 25 page paper looks at Hewlett Packard and its history, including the merger with Compaq, assesses the current position and t...

Food For Thought; Business Plan

needs, The firm is highly viable; the initial start up capital required is 450,000, with a break even point at the end of year t...

Strategy for Panera

There are myriad social forces affecting the industry, not all of which are directly related to putting product into customers han...