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Essays 481 - 510

Strategies for Communicating to Stakeholders

segments of the companys stakeholder base, certain considerations must be made. The same approach cant be taken with the companys ...

Japanese Automobile Industry

automakers focus on the dynamics of that relationship and how well the assembler performs. Instead, these authors investigated the...

Integrated Communications Marketing Plan for Ecotourism

Within this market there are different segments. Tourism may be traditionally classified in terms of what is being undertaken, for...

Chinese Wages

a high price, where it is sufficient to buyers out of the market, or sufficient supplies enter the market, a combination of the tw...

Marketing Proposal for Wynnbrice

increases the cost of the advertising. The first tool will be the use of short radio commercials. The majority of drivers will l...

Gaining Customer Loyalty

and will often purchase a new product simply because of the brand. There are three primary models for branding: brand positioning;...

Guillermo Furniture Primary Research Results and Assessment

(n=2) that it was poor. Therefore there is a general patter of satisfaction. However, a major part of the problem faced by Guiller...

CLASSICAL MANAGEMENT THEORY AND TODAY’S ORGANIZATION

Span of control; in that the number of people reporting to one superior shouldnt be so large that problems of coordination and com...

FINANCIAL INSTITUTION AND ORGANIZATIONAL CHANGE

Sound simple? Yes and no. The organization itself is headed toward a more customer-friendly orientation (this is its strategy), so...

ORGANIZATIONAL EXPANSION AND CUSTOMER VIEWPOINTS

most important driver of organizations long-term financial performance" (p. 155). The case of Wal-Mart Stores Inc. entering...

Retail Stores Seek Too Much Information

their power to not only attract new customers but retain the ones they get. It is their intentions to build a relationship with th...

Operational Changes within a Logistics Company

a logistics firm offering a range of heavy transports and logistics services. Based in Bahrain the firm specialised in project log...

Marketing Orientation and SME’s

is one that seeks not only to provide for customer needs, but to exceed those expectations so the customer wishes to repeat the pu...

Complaint Handling

cancellation; however the airline transferred the flight to the next day. The student states they called in on the morning of Frid...

Customer Retention and Maximization

other ties, such as technological or formal bonds (Dwyer and Tanner, 2001). The payoff from long-term relationships are obvious:...

The Need for a New Management Information System

This 8 page paper looks at a fictitious retail company and a single process which needs improvement. The example is a retail store...

The Important of Giving Customers Clues

takes place and services are provided in human and physical context. Sending out the message in this way helps to reinforce the ex...

Desire and the Complexities of Love in Ovid's Metamorphoses

it is the men who achieve the most satisfaction (Ovid 1276). The couple decides to allow the sage Tiresias to settle their argume...

Loss Prevention Program for Golf Course Turf Management

the applicator or the general public, however, and some have the ability to damage the turfgrass plants they are meant to protect ...

Information Technology Security, Web Services and Database Management Systems

many forms cryptography complexity increasing the difficulty breaking the code is achieved with the use of prime numbers. One most...

Online Customer Decision-making

stresses the importance of online integration between online marketing affiliates. When customers run into problems in brick-and-m...

InterClean; Job Analysis and Training Plan

after sales service skills. From this there are complimentary skills for both sales teams, but there are also areas where are wea...

A Good Customer Service Model

to use preventative measures to thwart competition and also to see that the firm stays on course. In order to create a viable an...

Subway Sub Restaurant - Case Analysis With SWOT

DeLuca had intended to become a doctor and because Buck holds a doctorate degree in science (Doctors Associates Inc, FAQ, 2008). H...

Airline Industry Trends

information systems. Even with these techniques, Zea (2002) argues that airlines in general have done little to manage risk...

Black Creek Furniture Case Study

as drilling and machine equipment, but the investments in information technology have been very limited. Until recently Martha ran...

Then Benefits of Corporate Social Responsibility

and contribute to economic development while improving the quality of life of the workforce and their families as well as of the l...

Assessment of Arguments Presented by Medea and Jason in Euripides’ Medea

Medea would also benefit: "What luckier chance could I have come across than this, An exile to marry the daughter of the king? It ...

Patient Services/Women’s Health

a study whose purpose was to determine the way in which patients perceive patient education efforts. This research revealed that c...

CUSTOMER RETENTION IN THE MIDST OF TECHNOLOGY CHANGE

is available to its customer base 24/7. And theres a cost savings to such technology as well (Del Franco, 2007). The problem occur...