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Essays 481 - 510

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

A Global Perspective on Environmental Problems

residents of one country ay be harmed by pollution generated by another (Akimoto, 2003, p1716). These initial early measurements o...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

International Relations and the Influences of Environmental Issues

p49). When looking at the way in which environmental or green issues arise in international relations theory it may be argued th...

SONY PLAYSTATION AND MARKET RESEARCH

has done so. Its Wii console, for example, was developed specifically to attract non-gamers (typically young males). In fact, it c...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Advertising in the Chinese Market

this instance, it seems that the Chinese do respond to advertising, but it must be done in a certain way. While authors maintain t...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

The Contest of Superpowers in Vulcan's Hammer

Unity and the Vulcans tyrannical power calling themselves The Healers. The Healers seek to overthrow the Vulcans and Unity to rest...

International Management

support and different kinds of support employees who work overseas. They will coordinate relocation, orientation to the new countr...

Business Basics - Competitive Advantages and Challenges of International Trade

of cost advantage... [and] ... sell a standards no frills product" (Porter, 1985; 13). This means that the cost to the firm of pro...

MARKETING - A DEFINITION AND EXAMPLES

use Burger King and McDonalds as an example of how this works. On the surface, it might seem as though there isnt much different a...

International Law Evolution

the World Trade Organization, but other changes such as increased intolerance of corruption are based in heightened awareness of e...

Issues Pertaining to Theory and International Relations

of a much wider range of issues. Moreover, new conceptual frameworks and theories are required to improve our understanding and as...

Proposal for Internet Expansion of Chiropractic Office

by an alliance of 15 individual chiropractic offices in Northern California. The purpose of the proposal is to seek expansion f...

Brazil and U.S. Markets for Instant Coffee

In six pages this research paper examines the connection between the instant coffee markets of Brazil and the United States and al...

Marketing Case Study on British Airways

In thirty one pages this research paper presents a marketing case study of British Airways that focuses on the years since 1995 an...

UK Computer Service

In six pages a plan to market a small specialty software business is outlined and includes research, businsess to business conside...

International Media and Language Diversity

According to Muhlhausler, the choice of a single national language is regarded as a precondition for all modernization (Muhlhausle...

Global Operations of Marks and Spencer

the history of the company. The organisation here is well known to most shoppers. However, in terms of an employer it has also re...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

Analysis and History of the Dow Jones Industrial Average

One hundred fifty seven enterprises listed A shares and two companies issued convertible bonds which all had an aggregate capital-...

Singapore and the Marketing of Customer Relationship Management Marketing

argues that it is the share of the customer that is the measure of relationship marketing. Adrian Payne identified six markets ce...

Reviewing the International Criminal Court

a pivotal player in the precursors to the ICC. The Geneva Convention, signed into effect in 1864, was one of these precursors. I...

Proposal and Literature Review on UK Marketing of Low Cost Airlines

2005). However, the concentration is high, with 81.5% of the market going to only six companies, as well as British Airways these...

Terrorism Perceptions and International Law

a simultaneous attack on the Pentagon itself. The sanctity of U.S. political borders had been attacked as it had at no other poin...

Research Proposal on Managing a Global Brand

in commercial paradigms already in place. The choice will begin with a consideration of the way in which the brand will be propaga...