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Internet Marketing Options for a New SME

that preclude or place restrictions ion the way that this should take place. They are voluntary cases but breaching them can have ...

Pros and Cons of E-Commerce for SME's

and for many companies these will be higher than initially planned due to hidden or unexpected costs, such as increased fees for t...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Assessing and Presenting BevCo's New Product

BevCo, a fictitious drinks company, wants to develop a new drink. The paper is written in two sections; the first examines the op...

Increasing Business for Dubai Internet City

the following two years. 1. Introduction Dubai Internet City is a well established high tech business park, the 300 million squ...

Market Research Proposal for X-Soft

the children using instant, therefore the potential target markets, therefore the primary purchasers of parents who which control ...

Beta Golf Club Case

and ensure that the company gain the first mover advantage. To do this the company needs to choose a business mode to follow; lice...

How the Internet Is Transforming Marketing

many homes across the globe, evening the playing field between large and small companies and overcoming international trade barrie...

Business Plan; Groovy Rags

Groovy Rags has the aim of filling the gap with a highly differentiated, but fashionable, range of clothes and accessories for me...

Expanding SunPower to Brazil and United Arab Emirates

potential new markets. Two markets which have been identified as potentially viable are Brazil and the United Arab Emirates. The f...

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

Cluetrain and Marketing Guru Design

In five pages this paper discusses a 'Cluetrain' webpage that reveals the innovation of new marketing gurus that embrace the Inter...

Swatch New Marketing Strategy Development

the Phil Collins special edition and the James Bond special addition will attract fans of these to areas in addition to the usual ...

Call and Put Options

the amount of goods will be in standard amounts and the delivery terms will be identical throughout all the contracts (Grossman, 1...

Fashion Research Paper on Interchangeable Pockets or Hoods

market compared to the older teenage market (Simpson et al, 1998). This is a trend that does not appear to be decreasing (Euromoni...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Planning a New Product Launch

installed in a south facing orientation even when placed on due east and/or due west facing roofs so all installations may be desi...

Bonsize Plant Hormone Marketing Case Study

be somewhat doubtful as to the results they will get with the product, it was decided that television marketing would be important...

Rainbow Plant Food New Marketing Plan II

marketing strategy. Not only will Rainbow Plant Food color the foliage but also at the same time it feeds the plant a healthy bal...

Marketing Management of Singapore's Royal Sporting House

In ten pages this paper discusses RSH's marketing management as well as proposed Internet and new market expansion. Twelve source...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Microsoft's Decision to Offer Multiple Internet Browser Options with Windows 7

presence ion the market. One Microsoft themselves may been arguing that despite spending such a large amount of development they ...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Launching a New Product

the face of competition, if it is a niche market product it may be difficult to reach those who will be interested in marketing an...

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Adopting an Internet Strategy

Where used for promotion only a company website will act as a promotion tool, giving out information out about the company, promot...

Overview of the Internet and Marketing III

In ten pages this paper examines Internet marketing in a consideration of what it is, how it takes place, and its benefits with on...