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Essays 691 - 720

Should High-Tech Firms Adopt a Sales Orientated Approach to Business?

The writer discusses the different approaches to business that the high-tech firm may adopt, including a product orientation, mark...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

The Potential of Levi Strauss to Sell Business Suits

are not currently in the suit segment of the apparel industry this creates a number of challenges when applying this model. When t...

Analysis of Motorcycle Company

maintains a Made in America" practice (TDi Media, 2010). Its brand separates them from other motorcycle companies. It is an experi...

AN ANALYSIS OF HARVARD BUSINESS CASE "REVERSING THE AMD FUSION LAUNCH"

This 7-page paper focuses on a marketing analysis of the Harvard Business School case study "Reversing the AMD Fusion Launch. The ...

UNETHICAL BEHAVIOR OF PHARMACARE IN CONNECTION WITH AD23

Answers questions pertaining to the business, marketing and advertising non-ethical behavior used by PharmaCARE in its distributio...

Green Businesses and International Expansion

In a paper of five pages, the writer looks at green businesses. A case study is used to explore the question of international mark...

Plan to Rehabilitate an Old Building into a New Restaurant

The paper, written in the style of an essay, looks at the way in which an old building may be converted into a new restaurant. The...

Business Plan for Coca-Cola

advertising budget regularly is more than $500 million (Chura, 2002), and competition for its business is more than only substanti...

Starbucks; Core Competences and Value Chain Analysis

out the new format of a coffee bar. He gains a site in the down town area and the first modern format Starbucks opens. The experim...

Exporting Games; Company Organization and Strategy

carry out business. We will assume that there is the company has several members of staff with language skills and with internatio...

Business in China and the United States

as well. Chairman Maos successor Deng Xiaoping "and other leaders focused on market-oriented economic development and by 2000 out...

Adding E-Commerce To An Existing Business

and a map that shows where the business is located and the products they offer. Many of todays consumers do their comparison shopp...

PEFA.COM Case Study

these. For the fishermen in the North, where most of the highest quality fish are located this exposure their catch to a much wide...

The Marketing of Swatch

and were continuing to make high cost mechanical movement watches. The decision to use the reputation of quality and move into a...

Sandwich Shop Business Plan

are accustomed to ordering their sandwiches at one end of the counter, selecting options for the sandwich, then, ordering their dr...

Assessment of British Airways 2005 - 2008

of levels it may be argued that simply surviving the last few years may be a sign of success, and is an indicator of performance. ...

Customer Retention and Maximization

other ties, such as technological or formal bonds (Dwyer and Tanner, 2001). The payoff from long-term relationships are obvious:...

Business Questions

be a personal liability for the price up. In addition to this as the business is not separate from the proprietor, the business wi...

Operations Management Calculations

too long to make an analysis of it viable when undertaking all the other tasks of everyday life and setting up a business. When ...

How Research is Used by a Distribution Company

generalized research which took place many years ago. In more recent years there has been research that can be seen as specificall...

Disney; A Strategic Examination

considering the way in which is an integrated strategy in Disney and how the different divisions support each other leading to a s...

First Solar Inc.

commercial solar power projects and the company is undertaking international expansion as well as domestic expansion, two producti...

Forwards and Other Financial Tools

the company will no longer be exposed to a potential fall ion the exchange rate which would mean that the company would gain less ...

Dimensions A Hospital May Use To Position Itself

positioning may be attractive in markets where there are relativity low levels of competition or only a few suppliers. As market...

Tax Considerations in Corporations and Partnerships

higher overall taxes. A caveat in establishing a corporation is that the IRS will seek to minimize salary paid by a C corporation...

'Big Business' and the Donaldson Lufkin & Jenrette Company

In twelve pages this business is examined as are its categories of Banking, Capital Markets, and Financial Services discussed with...

Soybean Oil and Techniques for Business Forecasting

In a paper consisting of twelve pages soybean oil is considered within the context of techniques for business forcasting as they a...

Global Business and Harvard University

In ten pages this research paper considers how the management and marketing of Harvard University qualify it as a global business ...

Home Based Businesses and an Advertising Project on Money Management Software

In five pages this paper examines an advertising project designed to assist home based business with their banking and money manag...