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Rechargable Value Card Marketing Plan

who have credit cards may feel a little frightened about letting that information out on a website (even if the web site is secure...

Analysis of Alaska Retailers Subway, Wal Mart and IHOP

existence of Indian gaming facilities. Pull tab games and bingo have been allowed in Alaska for years, but other games of chance ...

British Tourist Attraction the Cutty Sark's Marketing Plan

carry wool from Australia before being sold to the Portuguese in 1895 and renamed the Ferreira. It was not until 1922 when a forme...

Major Title Company Marketing Plan

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

Strategy and Change Management

World War II, this approach is based on strict military tradition (Harfield, 1998; see also Whittington, 1993). In other words, th...

SWOT Analysis of Oxford Health Plans Inc.

are affiliated with 32 hospitals. MedSpan, Inc., has 51,00 commercial members and 22,000 self-funded, members. The acquisition exp...

Private Colleges' Marketing

Why Market? Even as far back at his 1992, USA Today Magazine indicated that "colleges today must draw on a dwindling popul...

Banking Industry and Marketing

is being considered. Furthermore, many of the functions traditionally associated with banks may be fulfilled by other finical inst...

Online Tobacco Shop Business Plan

of cigarette smoking. Other aspects of tobacco consumption are not so negatively viewed, however. Relaxation of relations betwee...

New Zealand Airline Prospective Business

fly, thereby saving time and energy they would have to expend to drive for three or four hours (Robinson, 2000). Organizational a...

Promotion of Contraceptives in Chicago Marketing Plan

age of 15, "compared with 21 percent of Hispanics and 16 percent of non-Hispanic whites" (Non-Hispanic black teens, 2003; p. 7). ...

Emergency Management

specifically designed for such an occurrence. What is the single most important aspect of emergency management falls into category...

Home Health Service Provider Business Plan

or may not have a market, home health care is a service that always has a market of some size. The business is a proven one, one ...

Guess? Inc. New Marketing Strategy Development

The appeal may have many followers in categories C1 as well as more affluent classes of B and A, as younger individuals may be in ...

A Case Analysis of Madcap Craft Brew

"big box" retailers in ways that the giants cannot duplicate, building loyalty among customers that the giants can only hope to ap...

France's Beauty and Health Industry

trade. However, this also increases the potential competition. There are several different segments to the health and beauty marke...

Self Analysis

that I wanted to make a difference in peoples lives as well. But while my people skills are excellent and I am sure that I can e...

Project Management - Case Internet Broker 2

and tested. 5. Web pages designed, developed and fully tested. 6. Market data feed in place and integrated with the system. 7. Sta...

Expanding to China

centuries, always one of the worlds most impressive civilizations and cultures known for "outpacing the rest of the world in the a...

Research Proposal: Airline Industry Profitability and Risk Management

A 73 page paper discussing risk management and its effects on profitability in the airline industry. The paper is a dissertation ...

Gap Analysis for Global Communications

Communications has opportunity to differentiate itself and its products from industry competitors. The company has the opportunit...

SWOT Analysis of Multinational Corporations

allowing them the advantage in contract negotiations. Strengths May also include access to resources. MNCs will have a rang...

Human Resources Management Plan and Job Aids

begins, it is important that the company understand the type of person they need to recruit and the jobs they need to perform (Ano...

1998 Harvard Business School Case Study Analysis of the Korean Stock Exchange

solely on the market as demonstrated during the Stock Market crashes of 1929 and 1987. Even during the closure after 9/11, there w...

Harvard School Caterpillar Case Study Analysis

the end, Caterpillar would have the remarkable ability to bounce back and continue to be at the top of its game. 2) Describe th...

Analysis of Harvard Business School Komatsu Case Study

success. While a firm can have a lot of things, image can prove quite valuable. Komatsu has handled itself well. Komatsu has been ...

AtHoc: Dealing With Disruption: Harvard Business School Case Study (9-806-073) Analysis

and at AtHoc, they seized an opportunity to join forces with PeopleSoft and soon another opportunity was created (Applegate & Dela...

Schools R Us and Analysis of Business Ethics Case Study

where nothing detrimental occurs. In fact, Fast Company publishes ethical problems and lies that contributors send in on an annual...

New Balance Athletic Shoe (Harvard Business School Case Study Analysis)

Questions posed by the case study are: "Did New Balance need to consider making its own acquisitions? Did it need to consider redu...

Socio Legal Analysis of Drug Free School Zone Laws

Drug Free School Zone laws are considered in seven pages in a discussion of various concepts, terms, and implications of these law...