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Essays 1021 - 1050

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Moral Disruption of TV Talk Shows

foul language is not spewed or brawls are not broken up, then the typical television talk show has not achieved its goal for that ...

Post First World War Culture and Radio

In six pages this paper examines the cultural significance of radio since the First World War and how it led to TV and Internet me...

Mass Media and Social Learning

For decades, we have had lessons from sociologists and plain common sense that negative and violent shows can contribute to negati...

Overview of Media Imperialism

In twelve pages media imperialism is defined and examined as it pertains to the influences exerted by radio, films, and TV. Eleve...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

Past, Present, and Future TV Technology

much like we view teleconferencing equipment today, as a tool for sharing graphics and technical information between remote locati...

Promotion of Good in TV Talk Shows

In five pages this research paper discusses how TV talk shows promote public awareness of such issues as higher education, career ...

Television Mothers and How They Have Evolved

favorite housewife. Perhaps because she and her real-life family were the stars of "The Adventures of Ozzie & Harriet," it was eas...

American Family Depiction in Television Situation Comedies of the 1950s and 1960s

In fourteen pages this paper discusses TV sitcoms during this time period and how they portrayed the American family with past and...

Overview of Television Situation Comedies Past and Present

who makes the show but generally it is a blend of actors and a chemistry that permeates the show and makes it endure. Critics beli...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Fictitious Sleep Shell Product Proposal

In eight pages a marketing survey, financial information, and 4 charts are featured in this fictitious product investment proposal...

Case Study of McDonald's

In eight pages a company case study of McDonald's includes financial performance, marketing mix, strengths and weaknesses, and glo...

Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

New Private Investigation Agency Marketing

In seven pages this paper examines opening a private investigation business in a consideration of the 4P's marketing plan....

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

Trend Towards More Load Funds

In five pages a Wall Street Journal article on the disappearance of no load funds from the investment market is reviewed....

Television and Marketing

In ten pages this paper discusses how different cultures employ lyrics and music and examines TV advertising promotion. Six sourc...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

Selling Luxury Cars in China

The Chinese market for luxury cars is increasing. The writer looks at factors which are impacting on the market and the way demand...

Forensic Science, Personal Impressions

This essay relates the writer's personal impressions of forensic science having read several books on the subject and viewed foren...

Changing Views of the Family, TV Programs

This paper pertains to the manner in which TV portrayals of the American family have changed over the last five decades. Also, t...

Score Analysis, "The Temptations"

This paper presents a summary and analysis of a scene in "The Temptations," which is a 1998 TV movie that focuses on the 1960s mus...

Drunk History and Substance Abuse Counseling

This essay pertains to "Drunk History," a TV show in which participants describe instances from history while inebriated. The writ...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...