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Consumer Profile of Pepsi Cola

In eight pages this paper presents a consumer profile of Pepsi that includes characteristics, a 4Ps marketing strategy, process of...

The Economy of Brazil 1994-1999

The writer gives an overview of the Brazilian economy, focusing on the years 1994-1999. The writer includes such statistics as GDP...

Overview of Sara Lee

In six pages this paper considers questions regarding the Sara Lee Company's strategy, structure, and future outlook. Nine source...

'Trados' Translation Software Marketing

In five pages this report considers 'Trados' translation software and how to effectively market it to business in an examination o...

Act I, Scene iii Analysis The Taming of the Shrew by William Shakespeare Lines 183-228

In five pages these lines are analyzed in terms of assessing Shakespeare's choices, his use of such literary techniques such as rh...

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Strategic Cinematic Marketing

In eight pages this paper examines innovative marketing strategies for films with The Blair Witch Project as a recent example of a...

Marketing and Software for Enterprise Resource Planning

In twelve pages an ERP is defined and a discussion of the marketing strategies involved in an Enterprise Resource Planning softwar...

A Mexican Family Businees and NAFTA's Impact Case Study

In a report that consists of 5 pages a Mexican second-generation family business is the focus of a case study to determine NAFTA's...

Gender Distinctions and Internet Marketing

In fifteen pages this report discusses how Internet marketing strategies are structured differently to appeal to men or women. Ei...

Children of Mothers Dependent on Substances Who Are in Treatment and Empowerment

In five pages this paper considers empowerment strategies that may be applied to children whose mothers have been treated for subs...

Keen Competition Between Sematech, Boeing, and Airbus

In five pages an overview of the competition among these airplane manufacturing giants is considered including a discussion of the...

Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Strategic Overview of Wal Mart

In six pages this paper discusses Wal Mart's national and global strategies with the United Kingdom a major focus. Six sources ar...

Social Psychology and Campaigning for the Presidency

In six pages this paper discusses how social psychology is applied to presidential campaign strategies. Five sources are cited in...

Stages of Negotiation

In twelve pages this paper considers a student supplied case example in a consideration of negotiation and its various stages and ...

Small Retailers and Superstores Competition

In five pages small retailers and their problems with competing with Superstores are assessed along with a competitive strategy pr...

Drug Testing and Small Business

In nine pages this paper considers small business drug testing program strategies designed to curtail the amount of workplace drug...

Marketing Tutorial on China's Shiseido Company

In eight pages and several sections this tutorial on Shiseido includes marketing plan and strategy as well as a competitive analys...

Hotel Marketing and Directional Changes

In six pages this student submitted case study considers a hotel purchase by an experienced couple who are pursuing market strateg...

European E-Commerce

A paper addressing the current state of European e-commerce. The author suggests strategies for American businesses releasing Eur...

Global Market Capital Risk

In seven pages global markets and capital risk measurement influences are examined in a consideration of value at risk, the Monte ...

A Research Proposal to Determine How Employers May Decrease Employee Absences

that employees may take time off of work for a number of reasons, some of which may be valid, such as illness and family emergency...

Van Acker (1993), An Analysis

schools have increasingly been expected to assume the tasks of socialization and acculturation in regards to the countrys schoolch...

Game Theory for a New Entrant

look at the existing market conditions and consider the way a firm may be able to compete. Where there is an oligopoly there are c...

The Services and Core Competences of UPS

The writer answers a set of questions posed by the student looking at the type of service strategy adopted by UPS, the core compe...

Financial Performance of eBay according to the 2010 Accounts

firm has proven the effectiveness of its business model, showing it is suitable to different economic climates. 1. Introduction ...

STRATEGIC FINANCE QUESTIONS

issuing debt through the sale of bonds. There are, of course, advantages and disadvantages to doing both - but they bring temporar...

An Overview of Strategic Change

before a change strategy is devised. A model such as Baloguns Change Kaleidoscope is useful for this, as it maps out the different...

The Positive Results of Empowering Employees

and actions to employees, authorizing them and supporting them in those tasks (Turk, 2010, p60; Menos, 2001, p153). Spitze...