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Essays 241 - 270

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Background to Google

to firms with advertisers paying by results based on their selected key words. The firms pay a fee linked to the number of clicks ...

Office Supply Stores

Discount stores and e-commerce stores have created major challenges for specialty types of stores, like Office Depot, the second l...

Cellular Telephone Services and Optimal Pricing Plans

(i.e., Europe and Japan), competitors are likely to have interest in alliances and be operating with an eye toward globalization. ...

A Comparison of the Reuters Group PLC and Bloomberg L.P.

in London by Paul Julius Reuter (Reuters, About, 2004). Reuter used the new invention, the Calais-Dover cable, to transmit stock q...

Stakeholder Training in a Rail Service Company

in investing heavily in training has been and remains that of improving the companys competence to operate a safe rail system. "S...

Operational Changes within a Logistics Company

a logistics firm offering a range of heavy transports and logistics services. Based in Bahrain the firm specialised in project log...

Presentation for Customer Service Improvements

The paper is based on a case provided by the student where a telecoms company has committed itself to undertaking a strategy to th...

Newborn Ltd

any competitive advantage is that you to stop. It appears that Newborn Ltd has a fairly strong business model, and have a p...

Inbound Logistics

chain management. Ultimately, the performance of operations is dependent upon having the right materials there at the right time (...

Disney Theme Parks - International

be courteous, friendly and helpful (Naversen, n.d.). This may seem extreme but it is all part of the hospitality philosophy of exc...

Are Payday Loans Legalized Loan-Sharking?

(Loan Shark, n.d.). There are two distinctions here that clearly separate payday loan businesses from loan sharks. The fir...

McBride Case Study - Problems and Solution

of accountants appointed, which is likely to mean at the internal accounting functions on likely to be compliant. Corporate gover...

THE IMPACT OF CUTBACKS AND LAYOFFS ON SERVICE COMPANIES

is hard on any company; both on the employees who are cut from the staff and those who are left behind to pick up the slack. Its e...

Planning and the External Environment

met. To consider the way planning takes place at all levels the process itself and the approaches can be examined. Mintzberg (et...

Establishing Culture in Small Business

will promote the owners vision and values (Worthington Consulting 2009). An unconscious agreement is made when the owner allows t...

Assessment of an IT Web Site

include a jobs section as well as a section containing white papers across a large number of different areas such as SOX complianc...

Literature Review for Use in a Project on Leadership in Kuwait

or values. It is by understanding leadership and its influences that the way leadership may be encouraged and developed in the con...

Article on Allocation of Costs

by the project, use of department that are using those resources. In the case of all costs being allocated to a single project or ...

Computer Industry and the Importance of Channel and Distribution Management

is a difficult market to gain entry to in order to access the retail distribution channels (Thompson, 1998). The products are di...

Distribution Management of Gino in China

its distributors responsible for conducting market research and forecasting their own sales based on that market research. It rew...

Managerial Process Management Tools

The four functions that Mintzberg described decades ago when building on the work of Henri Fayol continue to be applicable today, ...

Public Sector; Management and the Measurement of Efficiency

resources that can be utilised to satisfy the needs. There is little doubt that the pubic sector cannot satisfy all needs. However...

Australian's Negligence Tort

In eight pages this paper discusses issues of negligence in this examination of Australia's tort law and the relationship between ...

Global 'Australian-ness' Concept Defined Through Australian Films

-- as examples of the talent, charm, and again, the fundamental aspect of uniqueness, of the Australia film industry. Australian C...

The Six Sigma of Leadership and Motivation: A Case Study on the Management Approach of General Electric

CEOs of other companies; culture and people were common themes mentioned by each. Sixteen individuals participated in a sur...

Issues Related To Health Care Organizations

improved. Ideas for value added services should emerge from an internal environmental analysis. Value added services may be offe...

The Operations Managers’ need for Awareness of Changing Markets

adding value. The way in which the products and services are developed and the way fashions and sales of products, or serv...

Providing Service in the Hospitality Industry - A Case Study of a Gordon Ramsay Restaurant

opened by the now well known TV personality and chef, before he become well known. Before opening this restaurant Gordon train...

Largest Beverage Company

and happiness, To create value and make a difference" (Coca-Cola Company, Mission, 2009). The companys vision could be expressed a...