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Essays 1531 - 1560

Air Express International's Growth

Stockholder issues and the amazing growth of AEI is analyzed in this paper consisting of twenty five pages with services, market s...

An Examination of AT&T

In five pages an overview of AT&T is presented in terms of profit, revenues, management processes, Internet involvement, marke...

Overview of Frito Lay

In eight pages Frito Lay's overview from its beginnings, 1965 Pepsi merger, and today's corporate restructuring are examined with ...

Proposed Research Project on Impulse Buying

In eleven pages this paper presents a research project proposal regarding consumers, impulse buying, and purchase advertising pers...

Success Components of Southwest Airlines

In twelve pages this case study examines the components of success employed by Southwest Airlines in a consideration of its mark...

A look at Citicorp's Future

This research report includes items such as GDP, growth, the stock market and Citicorp stock. A carefully researched investigation...

Ergonomic Study Proposal

In ten pages this paper presents a proposal for ergonomics research funding and the workplace benefits ergonomics represent. Ther...

Levi Strauss Advertising

This paper contains ten pages and discusses how Levi Strauss lost its lucrative teen buyer market and what it will take to win the...

The Economic Policies of Alexander Hamilton

This research paper consists of five pages and discusses such controversial proposals as the Report on Manufactures, the National ...

Strategies for Global Pricing

In twenty five pages this paper examines various worldwide pricing strategies including such topics as the international marketpla...

Alcoholism, Poverty, and Native Americans

Wing (1996) notes that research findings have indicated the fact that within the Native American culture, the reality of alcoholis...

Forecasting Exchange Rates Through Proposed Variables and Testing Models

In thirty five pages exchange rates and forecasting them through proposed variables and testing models are the topics of this rese...

Toys 'R' Us' Marketing Techniques

the companys business."8 Plans included: a major redesign for the existing toy stores; buying the companys largest competitor in...

Marketing Policies of Saturn

In fifteen pages the marketing strategies employed by Saturn are analyzed. Twelve sources are cited in the bibliography....

Marketing Case Study of Yahoo!

allowed free access to over 20 million pages of Web site information (Anonymous #2 1), while at the same time, promoting the produ...

Compaq's Marketing

In twelve pages the marketing strategy of Compaq is examined. Thirteen sources are cited in the bibliography....

Manhattan Men's Clothing Store Business Plan

In ten pages a new men's clothing store in New York City is examined through a sample business plan that includes company informat...

1992 Presidential Campaign Marketing

In six pages this paper compares marketing strategies of 1992 presidential candidates Ross Perot, Gov. Bill Clinton of Arkansas an...

Coca Cola Classic's Marketing

In twenty pages this paper discusses the marketing strategy behind the 1985 decision by Coca Cola to replace its century old secre...

Continuing Development of Eastman Kodak

This paper consists of seven pages and discusses Kodak's restructuring as well as its Photo CD's remarketability with an analysis ...

Plan for Fictitious Product Marketing

In sixteen pages an 'all in one' fictitious product that combines toothpaste and mouthwash gel is the focus of this marketing plan...

Price Setting and Pricing Strategy

In five pages this paper features a fictitious AIDS drug marketing company in a discussion of price setting and pricing strategy. ...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

A Proposal for the Development of a Micro-Financing Strategy for Egypt Which Is Compliant with Islamic Laws

a requirement to pursue policies that will aid with increasing the long term income of those who are poor. In a recent TV intervie...

The Theoretical Basis for a Business Plan to Export Mangoes from Australia to the UK

the highest level of consumption rates, partly aided by the large ethnic minorities that are very familiar with mangoes (CBI, 2009...

Ford; Assessment Of Current Position And Strategy And Proposal Of An Alternative Strategy

with other competitors in the market. This reason the paper advocates an alternative strategy, which includes many of the existing...

Product Development at Aqua Glass

in the mainstream market. Likely customers for the new product include: * Homeowners whose budgets do not extend to separate tubs...

The Organizational Structure Where Managers Have Strategy-Executing Responsibility And Employees That Participate In Strategy Execution

in the industrial revolution as a logical progress model, Weber has argued that "The decisive reason for the advance of bureaucra...

The Difficulty of Firms Achieving a Long-Term Match between HRM Strategy and Organizational Strategy

the acknowledgement of no universally accepted to consider the concept and then look at the characteristics it encompasses some ty...

HRM Strategies' Value Measurement

that on average are allocated 60% of the total corporate budget" (Sullivan, 2005). Sullivan suggests that instead of looking for c...