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Essays 151 - 180

An Assessment and Marketing Proposal for New Student Loans

marketing is understood and the context of government backed financial products is considered to guide the way that the future mar...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

Assessing McDonalds Marketing Communications in an Ethical Context

from website visitors that sign up to receive the emails. The high level of integration and effective nature of a unified message ...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Marketing Plan for ICM

and relationship building are at the heart of this mission. Consistency of messages is a key element in achieving the companys mis...

Direct Marketing Concepts and Strategies

In ten pages this paper discusses direct marketing concepts, strategies, and the advantages and disadvantages of interactive strat...

Electronically Administering Government Proposals

This research paper offers a research prposal that exmaines changing the procurement proposal process in government from a mail-ce...

Chiropractic Services Marketing Plan

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

Marketing Strategies for Bristol Myers Squibb

In eight pages various corporate marketing strategies are explored in a report that discusses the company's shortcomings and succe...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Proposed Marketing Strategy for a New Retro Sporting Apparel Firm

utilised for leisure wear and used as a fashion item. The firm will obtain the retro sportswear from a number of sources, includ...

Cognitive Behavioral Therapy Treatment for Treating Depression - A Research Proposal

CBT for the treatment of patients suffering from depression will result in a superior alleviation of symptoms compared to patients...

Australian Primary Teachers and New Technology

full potential for teaching and learning (Jones & Vincent, 2010). Several researchers have concluded that the reasons interactive ...

Assessing and Presenting BevCo's New Product

BevCo, a fictitious drinks company, wants to develop a new drink. The paper is written in two sections; the first examines the op...

The Impact of Corporate Culture on Customer Services - A Proposal for Case Study Research

The writer presents a proposal to assess the link between corporate culture at an airline and the reasons for poor levels of custo...

How Can The Police Improve Knowledge Management - A Research Proposal

The writer presents a proposal for research with the aim of identifying improvement to knowledge management which will aid police ...

Environmental Logistics Policies

The writer looks at how and why firms may choose to adopt or reflect strategies which are environmentally friendly. The research f...

Research Proposal to Increase Knowledge of Online Purchasing Processes

Before buying a product or a service online consumers traverse a number of processes, identifying potential products or services,...

How Did the Government Structures in Afghanistan Impact on the Successful Implementation of Aid Programs?

This paper is a research proposal for the identification and assessment of governmental factors which impact on the success of aid...

Reducing Class Size/A Research Proposal

about class size and achievement involved the entire Texas education system, which is comprised of 800 districts and over 2.4 mill...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

P and O Ferries Marketing Plan Development

of ?2,366.7 million (P&O, 2001). However, although the turnover fell only slightly there was a large drop in the profit, indicatin...

Securities Portfolios in Russian Banks/A Research Proposal

in order to learn from the strings and avoid any perceived weaknesses or errors. Dependent on the type and length of the project t...

Case Study on Internet Marketing

Therefore, our small company may decide to attempt to sell not only nationally, but also internationally. Before the internet the ...

Australian Universities and Ethnic Minorities

to place limitations on the educational opportunities of children from any non-dominant groups (Blackledge, 2001). Bullivant (1984...

Marketing Strategies of Apple Mac Computers

differently if they hope to recapture a greater market share in the PC market. CHAPTER 1: INTRODUCTION Apple Computer Inc. and M...

Market Research on Frigidaire's Front Loading Washing Machines

and 54. Determinant attributes are performance and fashion 5. Upscale white-collar couples between the ages of 25 and 34 and betwe...

Commercial Banking Loan and Guarantee Facilities and Credit Risk Management

This 6 page paper is a research project or dissertation proposal to examine the way in which loan and guarantee facilities are man...

Brand Strategies; Promoting Reebok in the International Market

the theory to Reebok. When a company has an international brand the choice of the way the promotions are managed will star...