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Essays 631 - 660

OVERVIEW: WHOLE FOODS

in 1992, and continued expanding both organically and through acquisitions (Biesada, 2011). Its most recent acquisition was that o...

The Role of Marketing and Mass Media on Gender Perceptions

theory was developed in an attempt to break through established conventions and depict society, as it actually is, not as the gend...

Concepts Linked to Service Delivery

of pure tangible goods; these are companies offering goods such as soap powder, so the service concept may be considered as applyi...

Assessment and Strategic Recommendations for Zara

review the firm and its position in order to identify strategies which may be adopted and propose a new strategy which will be ali...

Operational Improvements in Manufacturing Environment - The Case o Morgan Cars

changes have seen the overall capacity of the factory increase from 500 cars per year to over 700 cars per year (Vella, 2007). De...

DreamWorks: Company Analysis

recognizable figures in contemporary animation, and a strong indicator of the brands market recognition and perceived value (Corli...

Financial Analysis of Southwest Airlines

In five pages this paper presents a corporate history and financial analysis of Southwest Airlines that includes market ratios. S...

Roobios Tea Case

areas such as concern for health, issues regarding caffeine and other heal drinks such as Yerba mate from South America can be con...

Contingency Plan

result in lower levels of trade into the local travel agents, however if the firm wishes to differentiate itself on service they w...

Marketing PET Flake

emerge as PET flake This PET flake material becomes destined to take a new form in items such as bags, pouches, tote bags, suit c...

Mach III of Gillette

In fifteen pages this paper discusses the development, marketing and launching of Gillette's Mach 3 razor and blade products with ...

Markeint Audit of Apple Computer, Inc.

In twenty pages this research paper audits Apple in terms of headings and subheadings involving marketing systems, organization, f...

Millennium Dome's Downfall

In eight pages this paper applies a PEST analysis to support the argument that the Millennium Dome mistakenly positioned its targe...

Analysis of Starbucks

In ten pages this examination of the Starbuck Corporation includes management, a SWOT analysis, financials, and marketing approach...

London Zoo Marketing

with a wide range of animals, all provided for the entertainment and enjoyment of those who are coming to see something that they ...

Foster's Lager Marketing

In nine pages this paper assesses current marketing performance and strategy of Foster's Lager by way of PEST and SWOT analyses. ...

Amazon.com, the Internet, and IT

In eight pages this paper examines the information technology uses of Amazon as a way of creating competitive advantage and also c...

Environmental Sensitive Growth Fund Marketing Case Study

unpredictable because it is a growth fund and the market has been rather volatile lately. Also, it embraces environmental products...

SWOT Analysis of Gateway

In five pages Gateway Computers is subjected to a SWOT analysis of the company's strategy, positioning, finances, and conditions o...

Bank Comparison Analysis

they be considered rare. Charter One would be unlikely to make any such loan commitment, even if it had the assets available to d...

A Toyota SWOT Analysis

In a paper consisting of five pages the SWOT analysis is applied to Toyota and the writer also includes discussions of research, d...

Marketing at Dell Computer Corporation

the United States market (Dell, 2001). Compaq Computer Corporation still has the largest market share of servers in the world. D...

MCI and ATandT

In ten pages these telecommunications' competitors are examined in terms of positioning both past and present, financial data, a s...

Michael J. Brennan's 'Stripping the S&P 500 Index'

This paper consists of a 5 page analysis of an article that was published in Financial Analysts Journal suggesting ways to provide...

France and United States' Luxury Hotels

In six pages this research paper examines luxury hotels in a comparative analysis of markets in the United States and France with ...

Marketing Plan for a New Product; Solar Powered Air Conditioning

due to environmental conditions, in other areas it may be desirable but not essential. Globally there has been seen an increase in...

The Water Market

that had impaired immune systems. Since that time, problems with the municipal water systems have been reported by the med...

Analyzing eBay

site for further information. Whether or not eBay needs to worry about a downturn in business is something we can investigate furt...

An Analysis of the Kudler Website

appealing. It is oval and in the interior is contained in large script lettering the word Kudler. Underneath in small block print ...

BOEING AND SWOT ANALYSIS

Boeings 787 (see below), the delivery is the problem (Katz, 2008). The difficulty here is that Boeings "lean" attitude is fast enc...