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Essays 301 - 330

Business in a Niche Market - The Competitive Advantages

loyalty in consumers. Therefore, finding a niche to fill is a great way for a business to not just survive, but to thrive....

Modelo’s Beer Market

been a driver behind some of the mergers and acquisition, and has also be driven by those acquisitions as firms develop internatio...

The Role of Leadership in TQM Implementation; A Research Proposal

* What is the role of leadership in the successful implementation in TQM practices? In order to undertake this a number of s...

IMC Concepts

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

Bollards and Marketing

does not take off a layer of paint and expose the inner metal. Here, if there is damage there is not an increased weakness. This m...

Evolving Market and Older Product Marketing

In eight pages this student supplied case study examines how an older product can be marketing amid evolving market conditions wit...

An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

Hypothetical Business Marketing Case Study

In eight pages this paper presents a first person hypothetical case study on marketing a new business in a consideration of financ...

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

Information Needed by HCHE

The first consideration is who the companys customers are or should be. Markets are segmented and the company do not know who thei...

Changing Markets, Cost Efficiency Maintenance, and Market Evaluation

In nine pages this market evaluation study discusses changing markets and the variables to be considered if cost efficiency is to ...

Cosmetics Marketing Case Study

the United States. In Canada, most manufacturers that use fragrances and scented products belong to national associations that est...

Marketing Plan Development

a high level of performance, but now hey need to finish developing the product and then sell it to their customers. There...

U.S. Largest Advertising Agency DDB Needham Worldwide Communications Group

This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...

Case Study of R.H. Macy's

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

Richgro and Creation of an International Market

doors which can act as the basis of a product range which can be expanded. In this paper we will focus on only one main product, t...

Article Analysis/Urinary Incontinence Study

the prevalence of UI was high in this region of the country and particularly high among African Americans in two of the states, wh...

Article Critique/Diabetes Management

to evaluate the efficacy of a specific diabetes management program that was instituted in Japan. Literature review As the resear...

Article Summary, Critique/Transition to Parenthood

also indicates that fathers tend to engage easier with male children. This section also offers definitions of significant terms an...

Case Studies: Caterpillar And Harley-Davidson

burst. The world went into a serious recession. To compound this event, the company suffered a 205-day strike by UAW workers (Bart...

Komatsu Case Study

the quality of all products. Caterpillar was dominant in both the U.S. and the world but Komatsu held a 60 percent share of the J...

Research Study on EBP Readiness

Pravikoff, Tanner and Pierce, rather than follow this template, offer an overview. Nevertheless, while the authors do not divide t...

Missed Nursing Care/Research Article Critique

reasons given by nursing staff for not providing this care (Kalisch, 2006, p. 306). At the end of the study article, in the "Di...

Article Critique/Gestational Diabetes

being-in-the-world" (Evans and OBrien, 2005, p. 68). Each woman who received an invitation letter and showed interesting in partic...

Analysis/Quantitative Research Report/ICDs

substantiated by the meta-analysis performed by Lynd and OBrien (2003), which investigated the studies available on current medica...

Article Critique/Online Cancer Support Groups

these elements were viewed as variables that could significantly influence patients attitudes(Im, et al, 2007, p. 706). This quest...

Critique of Hurricane Wind Shelter Construction for Existing Homes

Safe Room, the conclusion is that more individuals will be able to retro fit their house with this shelter. This would in turn al...

An Analysis of a Journal Article on Nursing

out the parameters of the problem and review previous the results of research in this area. She discusses how patients older than ...

Adolescents and Life Satisfaction Critiqued

that interest by participating in activities. 3. The third aspect had to do with the relationship between social interest and life...

Article Review of Massage Benefits

The procedure that the experimenters used was to arrange a meeting of all employees at the particular company that was experiencin...