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Essays 2011 - 2040

Diet Coke Marketing Plan

In six pages this paper examines Coca Cola in a consideration of a hypothetical problem involving Diet Coke with a recapturing mar...

Overview of Small Business Operations

In fifteen pages this research paper examines running a business in a consideration of financial, marketing, and business plans an...

A Case Study of Carnival Cruise Lines

The writer discusses the marketing strategies and other techniques used by Carnival Cruise Lines to become the most popular cruise...

Brazil and Cosmetics Marketing

In ten pages this paper discusses import and cosmetics markets in a consideration of Brazil as the location for a new line of cosm...

Home Delivery Hardware Store's Marketing Plan

In fifteen pages this paper examines the fictitious Widgie's Widgets Hardware Delivered to Your Home in a presentation of a market...

Case Study of Planet Reebok

In six pages Planet Reebok is examined in an examination of international marketing. One source is cited in the bibliography....

Marketing Plan for ICM

and relationship building are at the heart of this mission. Consistency of messages is a key element in achieving the companys mis...

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

Fictitious Company DuoLine Techniques of Marketing and Sales

In five pages this fictitious dual atomizer manufacturer examined in terms of its various marketing and sales techniques along wit...

The Major Shifts in Practices in Management Accounting

among those as highly cognizant of precision in values as accountants by nature and by training tend to be. Instead, activity-bas...

Health Care, Human Resource Training, and the Value of Marketing

In five pages this paper examines health care organizations' human resources and discusses the values of marketing and human resou...

The Nike Corporation in the 1990s- a Case Study

shoes and clothing as the product it chose to market. "The design elements and functional characteristics of the product6 itself ...

Dentist's Services Marketing

In five pages this paper considers research regarding the marketing of dental services. Four sources are cited in the bibliograph...

Compact Cars' Marketing

In seven pages this paper examines compact cars in a consideration of market shares, promotions, brand management, and various mar...

Retail Clothing Innovations

In twelve pages this paper discusses how a retailer must constantly design new and innovative marketing strategies in order to att...

Italy and Nescafé

to work. Market Leaders Strategies Though there are many similarities in the US and Italian...

Multinationals and Economic Marketing Considerations

Certainly, there are multinational corporations based in nations besides the US, but there are few if any at all that have not mar...

Increasing In Flight Duty Free Sales Business Plan

In eight pages a business plan tutorial regarding increasing Sinapore Airlines' in flight duty free sales is presented and include...

International Marketing and Heinz

In five pages the value of Heinz's ketchup global marketing strategies are explored. There are six sources cited in the bibliogra...

Parity, Exchange Rates, and Israel

In fifteen pages this research paper discusses Israel in a consideration of rates of currency exchange, balance of payments and ho...

Baseball and Game Promotional Activities

key chains launched into the stands during the seventh inning stretch. On the other hand, the children of both types love every b...

Fuzzy Logic Applications and Evolution

In fifteen pages marketing is examined in a consideration of fuzzy logic applications and its evolution. Fifteen sources are cite...

Resources on the Internet and its Applications

it is also essential that people realize that its true beginnings were actually with the United States military, which wanted to d...

The Art of Consumer Capitalism in Advertising

In a paper that consists of five pages the art form of slick consumer capitalist advertising is disccused as are the ways in which...

A Euro Disney Marketing Flop

It should come as no surprise that foreign consumers are not always interested in the same products that Americans find irresistib...

Global Marketing Issues

result in costly withdrawals, as when Caterpillar Inc. recently was forced to close a factory in Scotland. Careful study of foreig...

Marketing Strategies of Sun Microsystems

In five pages this paper analyzes Sun Microsystems' marketing strategies which includes transition from hardware to software, AOL ...

Business Success and the Role of Customer Satisfaction

In four pages customer surveys and marketing trends are employed in a consideration important securing customer relationships are ...

China Marketing of Oriental Flavored Pringles' Potato Chips

In eighteen pages this paper examines a marketing plan for introduction of prawn and Japanese steak flavored Pringles potato chips...

Rural Hospital and Healthcare Finance

In twelve pages a Washington State Island Hospital is the focus of this consideration involving rural hospital maintenance and fin...