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Essays 361 - 390

Corporate Culture: Impact Upon Customer Relations And Social Responsibility

is not something often at the forefront of modern day business dealings. According to Lena C. Pripp-Kovac, head of corporate resp...

Prejudice and Security Management

aware of the types of risk faced by the organization or government entity and then control for contributing factors. Danie...

Web Developer Career Path

creation is central to web development, and it must be visually organized and perform as the site visitor expects. It also must m...

Marketing Massage Oil In the United Arab Emirates

disposable incomes to allow them to purchase the product. * The UAE has a highly developed infrastructure for ecommerce, providing...

Information Management at Amazon.com

In 1995, it was a given that anyone purchasing goods from an online retailer would need to supply a credit card in order to comple...

Waste Industries USA - Internal Analysis

Waste Industries acquired five hauling operations in the suburbs of Atlanta, in eastern North Carolina, and in Greenville County i...

Product Operations Management and Services Operations Management

similar, where the idea of the selling the product was to satisfy the customer with the product in terms of quality and availabili...

Customer Satisfaction Action Research

of the first customer survey and training in elevating customer service quality and customer satisfaction. Customers will b...

Types of eMarketing

be adapted. To consider how marketing is divergent from traditional marketing and how it may be seen as similar we first need to ...

Manufacturing, Customer Satisfaction, and Total Quality Management

an award that recognises outstanding quality in commercial organisations (Pyzdek, 1996). Part of their move towards quality...

Nike vs. Nokia, a Worldwide Comparison

manufacturer of mobile phones, but it is also the most profitable (Yahoo Finance, 2006). The company, with a total number of emplo...

Rao and Steckel's The New Science of Marketing

Chapter 2 addressing segmentation, the authors state that "a products customers account for 80 percent of the products sales" (Rao...

UK's Reiss Clothing Company Marketing Case Study

strategy of using the same products and the same market and just increasing sales to that market. This may be a hard strategy. Pro...

Wine Businesses and Customer Relationship Marketing

is that they are most willing to purchase. Buttle (2004) states that relationship marketing is CRM without the technology c...

3 Corporate Marketing Questions Answered

differences and similarities do you see between domestic marketing and international marketing at Encyclopedia Britannica Inc.? ...

Analysis of America's Airlines

is a huge factor in terms of how well airlines will do on a profit (or lack thereof) basis. The problem here is that rising fuel c...

Management Information Systems and the Credit Card Industry

style of credit cards, all the way to redeeming award points summary online, a service offered by Citibank both in Malaysia and in...

Organizational Behavior and Customer Satisfaction

changes. Gomes, et al. (2003) investigate a company in the textile industry, one that supplies knitted clothing to its cust...

Customer Satisfaction and Banks

The fundamental objective of services marketing is to "design, deliver and communicate a superior value proposition to your servic...

E-commerce Service Options

supports 164 currencies and four languages for conducting its business. PayPal PayPal (www.paypal.com) is a...

Creating Customer Loyalty at Boots

to increase spending. For example, most, including the Tesco and the Sainsbury and Visa Nectar card scheme give the equal of a 1% ...

Penske and Database Use

meeting their changing needs, Levitt (1986) argues that the future of the railroad industry could have been much different. It, a...

Customs of Chinese Marriage Since 1949 Introduction of Communism

from welcoming" (Watson, 1991, p. 350). The traditional rural peasant view of daughters is still that they are "excess baggage." W...

Home Depot Customer Service Management Case Study

The stores also offer numerous "free in-store clinics for honing home improvement skills as well as design and decorating consulta...

Overview of Hilton Hotels

With this information on hand, we can answer some of the questions posed above. First, well address the segmentation and brand str...

Banking Industry and Information Systems

culture to support effective marketing, sales, and service processes. CRM applications can enable effective Customer Relationship ...

Customer Service Improvements and Total Quality Management

Assemble toppings 3 3 Prepare toppings 2 2 Load oven, set timer 1 1 (Bake pizza) 8 Unload oven, box pizza 1 1 Collect...

Purpose of Performance Appraisals

allow the employee and manager to work together more effectively in the future (Bacal, 2003). Given these two statements, we see...

Hewlett Packard and External Communications

to this information and as such there is not only PR and marketing information, but also more general information. However these...

Customer Service Outsourcing and Communication Issues

in the English language; India is a major exporter of software services and software workers" (India, 2003). India has enjoyed an...