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Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Seventh Generation Culture and Structure

it is to protect the earth. This is a message that is likely to have a wide appeal, it builds on the preconceptions that larger co...

Marketing Bottled Water in the UK

6 Germany 2,371.5 7 France 2,225.6 8 Indonesia 1,622.5 9 Thailand 1,277.0 10 Spain 1,133.7 Top 10 Subtotal 26,257.4 All Other...

RESEARCH IN MOTION: SOCIO-CULTURAL FORCES

about our industry, company and products? Basically, cell phones have moved from being a luxury item less than 15 years ago to bei...

CLOROX AND DISTRIBUTION SYSTEM

Focuses on how Clorox products get through a distribution system. There are 2 sources listed in the bibliography of this 3-page pa...

Analysis of Microsoft

been in existence for 35 years; Microsoft was founded in 1975, by two college friends; Bill Gates and Paul Allen (Lesinski, 2006)....

A Plan for Ultimate Software

The writer proposes a growth strategy for Ultimate Software based on an analysis provided by the student. The strategy includes p...

Strategies to Diversify in Medical Education

This paper has several related sections: argument for diversifying products and services of medical university, possibility of ent...

New Tools for Marketing

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...

Management Accounting Case Study

The writer looks at the case of Dumbellow Ltd., a firm manufacturing three product lines, but suffering losses on one of those li...

Delectables Corp Case

This essay is about a company in the peanut food industry. The essay responds to a number of ethical issues regarding the case. In...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

Layouts of Organizations

In a paper of six pages, the writer looks at organizational layouts. Product layouts and process layouts are compared and contrast...

Ad Analysis, Dior Rouge

This essay pertains to an 2013/14 ad for Dior Rouge, which features Natalie Portman. The motivation that the ad provides for purch...

Porsche - Reflections of the Influences on the Buyer Decision-Making Process

The paper is written in a question-and-answer style, looking at a range of issues concerning the by decision-making processes for ...

Influences in the Chinese Market

China offers potential for exporters of many products, This paper assesses the potential for wine to be exported to china by looki...

Animal Feeding Operations

Very few independent farms product meat and crops today. Instead, there are huge corporations that are involved in these activitie...

Socialness of Marketing and the Impact of Hedonic and Utilitarian Satisfaction

The paper is a summary of two articles on marking dealing with the value of hedonic and utilitarian values, one in the satisfacti...

Athletes and Advertising

In fourteen pages this paper examines the relationship between advertising and sports in a consideration of product endorsements a...

Parity, Exchange Rates, and Israel

In fifteen pages this research paper discusses Israel in a consideration of rates of currency exchange, balance of payments and ho...

Saudi Arabia Software CDs and Music Marketing

In ten pages this paper examines the prospect of conducting limited business in Saudi Arabia in this case study of Soft Sound, a c...

Movement from Investment to Retailing

the retail rocket lifts off, a lot of companies cant hang on. As large corporations get rapidly larger, its hard to imagine which ...

'Brush on the Run' Disposable Toothbrush Marketing

In ten pages this paper examines how to market this disposable toothbrush product. Ten sources are cited in the bibliography....

SPSS Advertising Effectiveness Analysis

In five pages advertising with SPSS is analyzed in order to ascertain effectiveness and assessments of both positive and negative ...

Case Study of Focus Plastics

by which to infiltrate an already existent market goes to show that perseverance and a belief in ones performance abilities are tw...

Beer Distributors Compared

In eight pages foreign manufacturers are compared with their Anheuser Busch American counterpart in an examination of company repo...

Operating Method of Salton, Inc.

In sixteen pages this paper discusses Salton's marketing success in a consideration of its popular Juiceman, Breadman, and George ...

Marketing Strategies and Nutrition Labels

In ten pages this paper discusses nutrition labels in a consideration of issues and product strategic marketing effects. Twenty o...

Introducing TiVo

those who have busy lifestyles and want to time sift their television entertainment. The first aspect of the marketing mix is t...

Strategic and Environmental Analysis of the iPhone

Apple in the marketing of the iPhone, such as signing an exclusive contract with O2 in the UK, so that the firm would be the exclu...