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Essays 361 - 390

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Chrysler LLC - An Analysis

wheelbases, power steering, air bags, the first minivans, the first SUVs, the first muscle cars and so much more (Chrysler, About ...

Theories of Organizational Change

The process of successful change was observed by Lewin as occurring in three stages; unfreezing, change and refreezing (Lewin, 195...

Diaz del Castillo/The Conquest of New Spain

and pride of race, a lust of gold and a blind faith in their religion, together with an absolute contempt for that of other men we...

Marketing Basics

will increase the revenue overall. In order to assess the optimum price level market research should be conducted with the red con...

Marketing Plan for a New Remote Control

Click Click found that the demand for this type of technology was high, Welsh the supply level was extremely low. With the owners...

Article Summary, Critique/Transition to Parenthood

also indicates that fathers tend to engage easier with male children. This section also offers definitions of significant terms an...

21st Century Leadership For Health Care Organizations

and they want guidance to improve their conditions and diseases Canton (2007) reminds the reader that technology has changed eve...

Printing Industry in Australia

part of the economy. For the most part the structure is fragmented with a large number of printers remaining small to medium-sized...

Proposal for a New Security Model Using Integrated Circuit Card Embedded with User’s Biometrics

to the appearance of the person standing in from of them. Over time the change in what is and is not accepted as identifying and t...

New York City - Urban Planning

This 10 page paper discusses the way in which urban planning has transformed New York City since the end of the Civil War. The wri...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Leadership Styles Applied to Scenario

This leadership paper discusses Hersey and Blanchard's Situational Leadership model and Blake and Mouton's Managerial Grid as they...

Educational Funding Adequacy Determination

Commission might consider using this approach to defined sound basic education. The authors report there have been three approach...

Espoused Values vs. Actual Behavior

This essay discusses what happens when there is a discrepancy between espoused organizational values and what is actually practice...

Addiction Ethcial Treatment

In this paper, the writer reflects on the ethical issues associated with treating substance abusers and addiction. The paper cites...

Information Warfare (IW) and Cyber-Terrorist Activities

The concept of information warfare is not new, it has been around for centuries, while cyber-terrorism is new. Despite this the tw...

Revelation, Comparing Translations

This essay discusses the differences between the bible translations of the first chapter of Revelations in three translations of ...

ObamaCare For and Against

This essay discusses the Health Reform Act of 2010, the Patient Protection And Affordable Health Care Act. The essay identifies th...

Crisis and Change at Toyota Motors

In 2013 Toyota Motors adopted a new organizational structure to enable changes in the firm to overcome the problems of the past. T...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

Gun Control Debate, An Overview

This research paper offers background information pertaining to the gun control debate and then reviews 5 articles that pertain to...

Presentation for the Implementation of a Fall Prevention Strategy

The paper is a presentation designed to introduce and explain a new fall prevention policy for a home care nursing agency. The pr...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Television Families and Society

While discipline may fade, and the old image of the family matriarch and patriarch has vanished, a new sense of honesty and commun...

Hewlett-Packard's New Leader

This essay discusses HP's new CEO, Meg Whitman. The paper comments on her values and their alignment with corporate values, her pa...

Why Pharmaceutical Companies Focus On A Disease

potential to make it through to the next step, the Phase 1 human testing trials (Masia, 2008). This is a very healthy small group...

Southwest Airlines in 2008

Airlines Co., 2008) Threats * Uncertainty in fuel prices * Intense competition and competitors concessions gained in bankruptcy * ...

Law Offices Of Jeter, Jackson, Guidry, And Boyer

more clients and are very likely to lose loyal employees. They should develop a plan to deal with Brad. a. The first step is to me...