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Essays 481 - 510
In five pages Colgate Palmolive's toothpaste marketing problems are analyzed in terms of lack of product diversity and falling beh...
In six pages an environmental analysis of Clinique's new cosmetic product to be marketed in Canada and the United States is presen...
In six pages this paper examines the company in an overview of its fiscal statistics, demographic changes, competition, new market...
In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...
the island. The important thing to note is that while Long Island is right near Connecticut, with the exception of the ferry from ...
salon business remains quite healthy. Exposure cautions eventually extended to tanning beds as well, with the added caveat that n...
advertising budget regularly is more than $500 million (Chura, 2002), and competition for its business is more than only substanti...
competitive advantage. Airlines have sought to do this in different ways, for example, Singapore Airlines used the smiling air ho...
Indies along with the Regional Shipping Service (which was set up as a part of the defunct federation) came together to control th...
want to use faster forms of transport for long journeys, such as aircraft and trains. If these forms of transport are used by busi...
for exploiting opportunities while avoiding internal weaknesses, becoming more likely to gain competitive advantages. The followi...
the costs per unit. The calculation needs to start by looking at the cost per unit, but for the post and packaging figures have be...
In ten pages this paper examines what is involved in starting up, developing, and marketing a new web based grocery business. Sev...
This paper addresses the planning and research that is involved in the introduction of a product into a new market. The author u...
merely changed in order to introduce more market forces and combat the inefficient operations of the monopoly structured industry ...
likely to make impulse purchases than they are to plan to buy premium ice cream to take home. The company provides logo-laden, fr...
different countries, with countries such as the UK, France, the Netherlands, Belgium and Denmark showing the high growth rates in ...
is important when a company is compared to its competitors. To consider how to position the company we need to loo at...
prior to deciding to open his own Caribbean restaurant. The owner began as a waiter and worked his way up to manager. The owner al...
slogan and other unusual characteristics. For all they know, the slogan from the simple childrens rhyme ("Mary, Mary, quite contr...
In five pages this paper discusses a 'Cluetrain' webpage that reveals the innovation of new marketing gurus that embrace the Inter...
society and state became victorious." (Fukuyama "page 2"). That victor, as Fukuyama believed were liberal democracy and the resul...
owners we need to appeal to. Differentiation can provide this reason and also a competitive advantage (Mintzberg et al, 1998, Thom...
their herd. This is also where there may be different values. We have seen with the larger business there is a desire to control t...
blankets are heavy. The provision of warmed with infrared lights does not have the weight problem, but this is less suitable as th...
the shade, so to speak. Like other airlines, JetBlue is facing escalating fuel costs and huge consumer demand for lower fares. The...
higher price. However, this may also be difficult, as higher priced products will take longer to establish market share, this is a...
and ensure that the company gain the first mover advantage. To do this the company needs to choose a business mode to follow; lice...
in international trade they should also import any commodity where they have the absolute disadvantage, that is where they can onl...
As management gurus were espousing customer satisfaction and approval as the end goals of all business activity at the height of t...