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Essays 841 - 870

'Marketing Myopia and 'Increasing Customer Retention Potential' Reviewed

bankers, but its applicability to all industries is obvious. The cost of attracting a new customer always is higher than the cost...

Overview of the Cellular Phone Service Industry

had known how to do this, cell phones would have been on the market more than 50 years ago (Mehta, 2004). AT&T even developed a pr...

Schlosser: "Fast Food Nation"

Perris, California or Paris, France. Buying fast food has become so routine that we no longer think about it. If we really did sto...

The Use of Lasers to Drill Gas and Oil Wells

comparison. In traditional drilling the process is slow and much of the time used is with support services to help and facilita...

Wine Businesses and Customer Relationship Marketing

is that they are most willing to purchase. Buttle (2004) states that relationship marketing is CRM without the technology c...

Comparing Marathon Oil and Valero Energy

5,000 retail outlets that the company does not own. The company has a total level of 22,068 employees and with an income...

Velazquez/Los Borrachos

the figure of the mythological god. Bacchus is looking away from the young man in front of him, his eyes shifted to the side, with...

Changes in the Personal Computer Industry

radical growth was between 1995 and 2000 (Canter, 2005). The surge in entry occurred much earlier between 1974 and 1984 (Canter, 2...

Changing Oil in a Car

the engine oil" (Bentz, 2006). It is suggested that the best always be used for a cheap filter will leave the engine more at risk ...

Tobacco Industry

any number of physical ailments, including halitosis and lockjaw throughout Europe (ASH, 2006; Randall, 1999). Sir Frances Drake ...

Financial Services in a Global Context

billion passed through the hands of currency traders in New York, London and Tokyo every day. By 1995 daily turnover had reached a...

Social Considerations for the Alcohol Industry in Poland

significant reduction in mean alcohol consumption among the major targets of its Strategy Health for All in 2000" (Moskalewiczi, 2...

Marketing for Massage Oil in the UAE

a higher quality product giving the appearance of value for money in the price, this will also help encourage retailers to stock t...

Matrix Analysis of a Petrochemical Consultant Company in Iran

at the current time Iranian business may suffer where western companies are making choices due to the current nuclear strategy of ...

The Appeal Industry

This 10 page paper examines the influences on the apparel industry in the United States. The paper starts by looking at the genera...

Structural Evolution

and electrical to the high tech industries of the 1990s, the industry was changing and as one form of job was lost other took ove...

Book Industry PEST Analysis

This makes the selling of books and exporting of them across boarders easier and for retailers such as Amazon there are benefits i...

Health Care Economics And Experimental Surgery

in turn, gives the country a competitive edge in an increasingly larger global economy (Still, 2006). This includes expenditures f...

The Health Care Continuum

Virtually everyone had access to health care in some form, either with the assistance of health insurance or through public health...

Variation of a Trust

present time, but there are also other potential beneficiaries contingent on Ewuan not surviving, so their interests also have to ...

Generics, Ethics, and Law in the Pharmaceutical Industry

the public is the loser when the release of a generic drug is thwarted. The thesis can be presented, however, that:...

Is Shell an Ethical Company?

and BBC Wildlife Magazine has also been argued as hypocritical, hiding the damage that the company causes to wildlife (M2 PressWIR...

Menswear Industry

exhibitors include menswear, knitwear, leather and furs, sports wear and a range of accessories (Anonymous, 2006). Between 27th a...

Economic Profile : Airline Industry

of airline tickets affects the demand. Rubin and Joy (2005) reported that the demand elasticity for leisure travel is 2.4, which i...

History Topics

Standard Oil of California negotiated a contract with the King of Saudi Arabia that granted the company the exclusive concession t...

Shell; A Green Company?

is not out of a sense of duty and altruism, but as a result of commercial necessity, there are increasing levels of controls plac...

Oil Pollution Act of 1990

shippers not only have outlined information about how they prevent accidents from happening but also what they would do in the fac...

Microeconomic Concepts - Telecommunications

consumers want, then the price for the product would be considered correct or appropriate. If there is an imbalance, the price wil...

Product Development by Food Companies

In five pages this paper considers whether the development of products by food companies should be different than other industries...

Overview of the Automobile Industry

In eighteen pages the automobile industry is examined in an overview that includes industry changes, strategic growth, quality ass...