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Essays 211 - 240

Case Study of Alliance Brewery Group and ASIMCO

In twelve pages this student submitted case study involves the fit of Alliance's operational and competitive strategies, how Allia...

Marketing Cape Town to the Commercial Envitonment

the shore of Table Bay, the city was officially founded in 1652 by Jan van Riebeeck, as a halfway point/supply station for the shi...

China As a Business Destination for a US Logistics Company

English speaking countries. However, although the barriers may be low, the decision on markets may be best considered by looking a...

Diversity and Communication - Two Case Study Proposals

The writer presents to proposals for research to assess the way that an organizations and its communication strategy is impacted b...

Can the Stock Market be Outperformed?

growth for their clients, either in the short, medium or less often in the long term depending upon and the type of investment fun...

Pricing Strategies in Durability of Competitive Advantage

The first part of the paper discusses the 4 potential strategies; marginal cost pricing, incremental pricing, break even pricing a...

The Agency Problem and Choices for Market Entry

This paper is made up of two sections. The first section discusses the way in which the agency problem may manifest and how it may...

Developing a Reward and Evaluation System for Timley Pte Ltd.

Timely Pte is a fictional company, which is in need of change to the reward and evaluation processes. The writer considers the way...

A Mexican Family Businees and NAFTA's Impact Case Study

In a report that consists of 5 pages a Mexican second-generation family business is the focus of a case study to determine NAFTA's...

Strategic Recommendations for Lexus

that the sports Toyota Supra and the premium Toyota Cressida were developed. The development of the luxury segment was also attrac...

Questions on the Way Wal-Mart Has Expanded in the International Market

expansion easy, this was the first foray into the international market and it was realised that there would be a substantial diffe...

Implementing Performance Management within an Organization

definition is given in Dransfield (2000), which states that performance management "is a process which is designed to improve orga...

Dell International Strategy

Dell have undertaken international expansion; locating production facilities in different geographical areas. The first section of...

The Sustainability of Corporate Social Responsibility during Economic Hardship

the commercial environment * To identify relevant theoretical models that may be used to assess CSR practices. * To assess the di...

Case of Larson

result in increases in demand greater than the proportional decrease in price and as such increase revenues, so while the revenue ...

Discovering and Marketing a New Product

In twenty one pages this report discusses DaimlerChrysler's desire to introduce a motorbike to its product line and considers pote...

Aviation Industry and GE

In five pages General Electric Capital Aviation Services or GECAS ie examined in terms of its basic fundamentals, competition, and...

Marketing the Blackberry Storm

sold (Kotler, 2003) When considering the product in terms of consumer goods and has been the development of a number of classific...

Taiwan as a Destination for Kelly Logistics

highly aligned with the traditional Chinese values due to the political, events of the 1940s ion China which force many Chinese to...

Hewlett Packard; Analysis and Strategic Plan

This 25 page paper looks at Hewlett Packard and its history, including the merger with Compaq, assesses the current position and t...

Outsourcing at Tata Automotive

the 10th of January at the New Delhi Auto Expo (Overdorft, 2008). The design for this car was very important. There are...

Ford Motor Company Assessment and Recovery Strategies

and was unveiled on the 10th of January at the New Delhi Auto Expo (Overdorft, 2008). When looking at the power...

Marketing Gourmet Food for the French Market

high quality service reflecting the positioning (Hooley et al, 2007). The market potential is very large, France is the largest ...

Planning for Challenges at BA

in the long term (Gulf Daily News, 2009). Other areas are seeing other political changes which are also impacting demand for air t...

Banco; A HRM Case Study

the ability to benefit from economies of scale. In order to develop a strategy to deal with the HRM issues that have arisen it is ...

Developing a Communications Strategy for the American Red Cross

foundations for the way that the message should be communicated can be determined, along with channel choice, determination of any...

BMW's X5 SUV Marketing

In twenty one pages this paper examines the X5 sports utility vehicle in a consideration of the market potential it represents to ...

Wal-Mart SWOT Analysis

as mentioned earlier is one of those strengths. Wal-Marts brand is based on value for ones money, convenience and the number and v...

On Your Mark's First Annual Stockholder Report For Its' Stakeholders

In the coming years the firm will be pursuing an aggressive growth strategy to acquisitions and/or new products are likely to be s...

To What Extent Can Decisions About Operations Really Be Strategic From The Firm's Point Of View?

For example, operations management may be able to help determine the right location for a factory, by looking at the available sit...