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Essays 691 - 720

Increase Revenue at a College

Most institutions of higher education have been searching for innovative ways to increase their revenues for about a decade. Their...

A Program to Reduce Overweight Kids

The prevalence of obesity has increased across the world over the last three decades. Effective programs to curb and prevent overw...

Standards For End Users

The ISO 9241 standard defines usability thusly: "The extent to which a product can be used by specified users to achieve specified...

Hickman v. Taylor: Facts, Issue, Reasoning And Decision

through Hickman v. Taylor focuses its application upon defending discovery of tangible components whereby the lawyer has prepared ...

Weight Loss And Fad Diets

hope this paper is as informative for you to read as it was for me to write. Kind regards, WEIGHT LOSS AND FAD DIETS...

Assessing Quit Smoking Plan

The positive health benefits of quitting begin within minutes of the last smoke, however, it is very hard to quit. This paper repo...

Ushering in Change to Best Snacks, Inc.

with it Risk Aversion "Brainstorming," throwing out ideas without judging them first Lack of Commitment Challenge long-time empl...

Negative Impact Television Programs Have Upon Children's Behavior

a social ill that grows worse with each passing generation as children are exposed to cleverly marketed television commercials foc...

Quitting the Cigarette Habit and The Role of Health Psychologists

Genetic Association for Cigarette Smoking Behavior". Research in smoking addiction have revealed that along with several social fa...

Organizing for Effective New Product Development The Moderating Role of Product Innovativeness by Eric M. Olson, Orville C. Walker, Jr. and Robert W. Ruekert

In five pages this marketing text is reviewed in an evaluation of a team approach and organizational structure among other topics ...

A Review of Olson et al's 'Organizing for Effective New Product Development: The Moderating Role of Product Innovativeness'

more innovative products and those which are more run of the mill. Olson, Walker, and Ruekert investigate forty-five prod...

Health Care Product Marketing

favorable. For one thing, patients typically complain of excessive pain in relation to the treatment, and this pain does not alway...

TARGETED ACCIDENTAL EXPOSURE: THE USE OF PRODUCT PLACEMENT TO PROMOTE

well-known brands (Majerol, 2011). Nor is that all - the movie "Up in the Air" features George Cloonys character staying at Hilton...

Starbucks - Planning a New Product

South American region (Walljasper, 2007). This would effectively be creating new market in many countries, with the drink is relat...

Factors to Consider in Determining a Price Strategy for an Excusive Product

of disposable income will constraint the spending that can take place, especially on luxury or non essential items (Nellis and Par...

Women and Children as Products in the Sex Industry

Women and children have been exploited throughout history by those that seek to profit in one way or another from that...

A Product Expansion Plan for Starbucks

total, an investment of $2,083,500 will be required, including the cash flow which will be needed to fund the pilot project before...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

Corporate and Product Brands

branding and the way they are perceived it can become difficult to tell the difference between the two types of branding; both cre...

Examining a Capital Investment for Engineering Products PLC

there may also be other strategic considerations that should be taken into account, for example the way in which a product may sup...

Influences on Price Determination for a New Product

The writer examines the different factors a firm will look at when deciding on a pricing strategy for a product that is new to the...

Considerations for a New Product

may also be a requirement. With a high quality unit the after sales service may also need to be considered, including the guarante...

Opinions and Biases in Research

and the critique of knowledge. These may be framed as different forms of critique, but are often interdependent, as Gold (et al, 2...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

New Supermarket Product Line Developed

of the market, compared to Sainsburys 15.8% and Tescos 22.5% in October 2002 (Harrington, 2002). However, out of these top three i...

An Analysis of New Product Marketing Suitability

conductivity properties (Gibson, 1999). It is this additional conductivity that will help the cause of solar energy, otherwise kno...

J.R.R. Tolkien's Lord of the Rings, Cultural Products, and Religion

hairy feet. As this suggests, they are humble beings, not heroes. Bilbo Baggins, a hobbit who is uncle to Frodo Baggins, entrusts ...

Marketing Audit and New Product Marketing

we consider McDonalds there is a corporate strategy where the brand is important. The products are all designed to be easy to prep...

Web Purchases People Don't Want to Buy 100 Products and Services

the Internet and analyzing the reasons why this is so may help to prevent costly business decisions. Selling Products and Servic...