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Health Care Marketing - A Binary Approach

purposes of this example, one might consider Southwest General Hospital in San Antonio, Texas. This facility makes for a good exam...

Health Care Funding Alternatives

recently become one of the most controversial and important of all political discussions. Having dominated the debates surrounding...

HEALTHCARE AND NEEDS FOR AN AGING POPULATION

group 85 years and older is now the fastest-growing segment of the U.S. population (Dramatic changes, 2006). Furthermore, accordin...

A Plan to Reduce Obesity

intake and the general type of diet which is consumed and the need for a nutritional balance physical activity is also an importan...

Best Practices and Satisfaction in Health Care

many professionals feel is attached to a strong desire to do the right thing. When organizations are engaging in unethical practic...

Patient Privacy and Health Care Ethics - An Organizational Study

Florida cancer center, one can successfully examine how organizational structure and governance, as well as an organizations cultu...

HEALTH CARE AND LEGISLATION

newspapers and magazines understands that the "Big Kahuna" of health care regulations involves the Patient Protection and Affordab...

Demand for Cigarettes and the Impact of Taxation

of tobacco usage and the tobacco industry has changed dramatically. While cigarettes were once an ubiquitous part of American "hig...

The Interdisciplinary Value of Complex Adaptive Systems

past century has been the fabled "Unified Field Theory", the theoretical perspective that unifies all scientific disciplines such ...

Obesity in Brooklyn

formed in 2003 to push forward clinical research (NIH, 2010). National measures have been undertaken, but they need to be suppor...

Federal Healthcare Regulation: An Examination of the Insufficiencies

is the question of whether or not health care is a right common to all citizens or a privilege. Both sides of the issue concern th...

Branding and Marketing in Health Care

phenomena of health care marketing and branding. One of the most instructive lessons in modern health care marketing and branding ...

Health Care Product Marketing

favorable. For one thing, patients typically complain of excessive pain in relation to the treatment, and this pain does not alway...

Marketing and Community Health

health plan is linked to the belief that there are risk factors that can be assessed in an aggregate that are influenced by both p...

The Tertiary Level of Prevention

family violence has occurred relate the importance of a community base and social support mechanisms for reducing recidivism by pe...

ONC-COORDINATED FEDERAL HEALTH INFORMATION PLAN AND GRANT HOSPITAL

ultimately help develop a health information technology network that would tie together public and private health care sectors (De...

Floor Planning for Health Care Facilities

station is situated just before the facility branches into two main hallways, along either side of which are situated the twelve e...

Recommendations for Improving Quality of Care Through OBRA 87

ensure a complete implementation of improved infection control standards at all facilities. In order to overcome this deficiency, ...

Applications of the Social Ecology Model

Social Ecology Model that have appeared in scholarly literature; however, the original and most highly utilized version of this mo...

Holistic Patient Care: An Example

from the commune to provide support for Helen in the hospital setting. Some general concerns occurred as a result of the assessme...

Changing the Views on Mental Health Care

is dedicated to the memory of Linda Anderson, research writer, mother and friend....

Disparities in Cancer Health

at the greatest risks for cancer 20% of whites lack insurance coverage, and have a much lower risk for cancer Speaker Notes Canc...

Health Care and Entrepreneurship

recognize a marketable opportunity upon which to capitalize. The second step is the "development of the business plan" (Hisrich, 2...

Marijuana Decriminalization

bankruptcy of all marijuana prohibitions. Paper: Purpose Statement: The purpose of this speech is to provide the listener with ...

Farming, An Occupational Health Assessment

population" (Nyman, Butterfield and Shreffler-Grant, 2009, p. 282). Description of farming: Farming is "more than a business; i...

Marketing Mix for a Health Program

where the program will be delivered. The distribution will be mainly for the way that information is delivered as well as informat...

Marketing Segmentation for Health Care

is through the process of market segmentation. Segmentation enables an organization to identify critical demographic features of a...

Health Care Industry Differentiation Strategies

high-competition field is positioning. By utilizing positioning appropriately, in conjunction with competitor and demographic rese...

Health Care and Entrepreneurship

at a predominately corporate level, the work of union activists, and was granted to workers as one of the benefits of their employ...

OP-ED PAPER: WORKING ON HEALTH CARE IN THE UNITED STATES

took place mainly in acute-care facilities; in other words, hospitals. Much of health care was delivered in these hospitals by doc...