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Essays 841 - 870

Marketing Tutorial on China's Shiseido Company

In eight pages and several sections this tutorial on Shiseido includes marketing plan and strategy as well as a competitive analys...

Reintroducing Pepsi to Germany

the Pepsi trademark (Gibney PG). Enricos latest restructure consists of a plan to boost flagging international sales by targeting...

Baseball and Game Promotional Activities

key chains launched into the stands during the seventh inning stretch. On the other hand, the children of both types love every b...

A Market Analysis and Audit of Brita Water Filters in Nigeria

This paper addresses the planning and research that is involved in the introduction of a product into a new market. The author u...

The Major Shifts in Practices in Management Accounting

among those as highly cognizant of precision in values as accountants by nature and by training tend to be. Instead, activity-bas...

Several Models or Tools of Project Management

In eleven pages this paper examines decision tree tools, fault tree, event analysis, resource planning, Gantt charts, ans PERT as ...

Mail Order Bride Business

In twelve pages this controversial business is examined in terms of market segmentation, target audience, a comprehensive advertis...

Increasing In Flight Duty Free Sales Business Plan

In eight pages a business plan tutorial regarding increasing Sinapore Airlines' in flight duty free sales is presented and include...

Aviation Charter Business Startup

In five pages a prospective aviation charter business is examines in a startup overview that includes business and financial plann...

Recent History of the Textile Industry in America

This paper presents an overview of the American textile industry's recent history in twelve pages with innovations and future plan...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

Comparative Analysis of Chinese American, Black American, and Native American Experiences

This paper consists of five pages and contrasts and compares the socioeconomic, historical, and ideological factors associated wit...

African Americans' Involvement in the American Revolution

This essay uses research to discuss the experiences of African Americans who enlisted in the British army in order to obtain their...

Post Revolutionary American and the Roles Played by Native Americans and African Americans

extent of freedom. With more and more populations becoming indigenous by virtue of their longevity in America, a blending of cult...

1st Generation Indian Americans, Chinese Americans, and Japanese Americans

traditions and societies" (Said, 1979, pp. 45-6). Nakashima (2001) touches upon an issue that has long eluded multicultural...

American Colonies' Divergence from England

any legitimate claim upon the land, the New World was not uninhabited and European settlers necessarily had to contend with and ad...

Unilever in Brazil

and Camperio already had an 81% share of the market. Each of these brands has its own individual market position within the laundr...

Latin American Countries and Marketing

is much to be said about this from the cost-saving nature, such strategies simply do not take into account the cultural nuances or...

National Football League and Player Compensation Issues

first time in memory) and the hockey lock-out earlier in the season. The brouhaha forced author and former president of the Americ...

American Airlines' Marketing

to travelers. Rationale The long period of economic expansion enjoyed in the US throughout most of the decade of the 1990s ...

Overlooked Major League Baseball Star Roger Maris

of his surname) was born on September 10, 1934 in Hibbing, Minnesota. His Austrian grandfather had settled in the town north of D...

National Football League and the Effects of Instant Replay Technology

bit (as he states) and managed to slow down the frame time. Stop Action was born. Soon the Airforce contacted Jim to ask if he mig...

Steroid Testing in the Major League

has a bill in place that would require all sporting organizations wishing to play in the state require drug testing (2002). Such...

Satisfaction Guaranteed The Making of the American Mass Market by Susan Strasser

a constant state of change. Because of this perpetual fluctuation, mass marketing focus must remain ever pliable. Strasser...

Late 1990s' American Stock Market Activity

The technology sector had experienced a dramatic setback in the summer months and many investors were nervous over that, but what ...

1994's Major League Baseball's Strike

been lessened, the resentment might have been contained, and an equitable agreement might have been reached without the negation o...

Foreign Markets and the American Automobile Industry

meet the deadline (Jewett, 1998). The PNGV requires the Big 3 to work together in the research and development stages but then ap...

Switching Web Servers by a Fantasy Football League

tasks -- processing Web requests from clients and serving Web pages -- and are tuned accordingly. The application is not what matt...

How and Why Marketing Is Important for Turk Heavy Transport

with Kotler. Tim Cohen (2007) defines marketing in very simplistic terms as "to find out what your customers want and then give ...

Urban Hispanic and African American Marketing

In sixteen pages this paper examines how marketing can target these two extremely important consumer groups. Fifteen sources are ...