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Essays 361 - 390

A Product to Aid with the Cessation of Smoking for Greece and Namibia

looking at the distribution strategy and the financial projections. 2. Product Description The new product is a product combine...

Business Plan and Analysis

This essay provides information about a new business that coordinates events. Included are: business description, strategies, mark...

Yahoo and Amazon.com Compared

best, and many users are not comfortable relying solely on Yahoo! for those services. Opportunities * Yahoo! already has millions ...

Analyzing Swatch Watches' Success

sold over ten million of the "technologically advanced" and most importantly, stylish watches throughout the world between 1984 an...

Student Case Study on Dentyl pH and Fresh Breath

2003). The company with the largest market share is GlaxoSmithKline Plc who claim nearly 29% of the market, Colgate-Palmolive ar...

UPS Analysis

that could not be delivered (UPS, History 1907, 2004). And, they did all this at prices almost as low as the post office (UPS, His...

2003 McDonald's Marketing

the childrens wishes rather than gain some variety or enjoying the ability to have a burger made to order from one of McDonalds co...

Analysis of Lego Company

with quality and construction. The name has a wide level of recognition and as such part of the marketing process. There are also ...

Keebler Cookies Marketing

seek to alter items not part of their primary product line, in an effort to ensure that they do not lose sales for reasons such as...

A 'Superdrug' Analysis

full service drugstores and so forth right in the twenty-four hour grocer. Superdrug plans to also expand so that the "one stop sh...

Rechargable Value Card Marketing Plan

who have credit cards may feel a little frightened about letting that information out on a website (even if the web site is secure...

British Tourist Attraction the Cutty Sark's Marketing Plan

carry wool from Australia before being sold to the Portuguese in 1895 and renamed the Ferreira. It was not until 1922 when a forme...

Mondavi Wine Marketing

specific brands while also reinforcing the Mondavi name with all types of retailers and their customers. The primary focus is on ...

The Development of Frito-Lay's Sunchip Snack Line

first step is to conduct a SWOT analysis of the product. 2. SWOT Analysis. A SWOT analysis looks at the strengths weaknesses o...

United Kingdom's The Daily Mail Newspaper

may be seen as a strength especially when selling certain types of advertising. There is also a very strong presence in th...

Company Analysis of The Wall Street Journal

electronic news, papers such as The Wall Street Journal can be considered dinosaurs, simply because the news they deliver isnt rig...

PEST and SWOT Analyses of Starbucks

be seen as influencing the economic conditions. Economic The economy is relatively buoyant. In much of the US and Europe o...

UK's Small and Medium Sized Enterprises Currencies Direct Ltd.

at higher prices (Currencies Direct, 2005). This means the target market were small to medium sized enterprises (SMEs) as well as ...

Global Branding and a Student Case Study of Stella Artois

where the market was still growing, such as Asia, China and South America as well as the development markets such as Europe North ...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

Lawn Product Case Study Marketing Analysis

is rare and something that no one would worry about anyway. In any event, in order to evaluate the concept of marketing and just ...

Europe's Airline Industry

monoplane that flew across the English Channel in 1909 (AIAA, 2003). However, these were not yet able to carry passengers. In 1933...

Strategic Analysis of Delta Airlines

be an air carrier with superior customer service that provides air transportation for passengers and cargo, utilizing low-cost car...

Southern California's New Youth Skin Care Cosmetics' Marketing Plan

younger you." Guiding Principles * A New Youth will maintain "solid business plans and practices." * Results must be measured and ...

The Possible International Expansion of Albertson's

over as Chairman of the Board and CEO (Albertsons, History, 2005). McCain expanded Albertsons even more (Albertsons, History, 2005...

A SWOT Analysis of a Surfboard Company

sponsored surfers on the boards, that is an advertisement for the company as well. At Channel Islands Surfboards web site there a...

Crestfield Furniture

has an employed sales force that do not work for anyone else, instead they get a salary and then a small commission on the sales. ...

Analysis and Strategy Development for Harley-Davidson

through the harsh economic difficulties that are coming, as a result of the credit crunch, as well as help it to gain market share...

A SWOT Analysis of Carnival Corp.

The writer uses a SWOT analysis to discuss the market position and possible future of Carnival Corp., the parent of Carnival Cruis...

BOEING AND SWOT ANALYSIS

Boeings 787 (see below), the delivery is the problem (Katz, 2008). The difficulty here is that Boeings "lean" attitude is fast enc...