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Perceptions and Product Marketing

1998). The increase in put down to an increase in the perception of cosmetics due to the way advertising was taking place, aided ...

Two Article Summaries

effectiveness of a computer-based access that informed primary care physicians of all prescriptions dispensed to specific patients...

Concept Mapping Versus Care Plans/A Proposed Study

the fever? Was it related to an infection in the surgical wound? Was the patient developing atelectasis and pneumonia? Or, was the...

Urban Land Supply; Drives and Constraints in Beijing

growing cities and with a high level of state control in this communist country it may be expected that the urban development proc...

Product Marketing and Decreased Significance of Specific Brands

In seven pages this paper examines how purchasing specific name brand products is not as important as it used to be. Six sources ...

Stock Market Success of Initial Product Price Offerings

In five pages the appeal of IPOs are examined in an analysis of their effectiveness. There is no bibliography included....

Plan B/Political Issues & Emergency Contraception

a birth control method is believed to have failed (Chung-Park, 2008). There are several types of EC available in the US, but the m...

How Literacy and Writing is Enhanced by Science

slight changes to start the process over again (Martin, Martin and Carvalho, 2008). Also, another aspect of this problem, which ...

Marketing in Malaysia, Product, Price, Placement, and Promotion

first aspect of the product mix is to get the right product to fit the market demand (Anonymous, 2001). This is where the company ...

Nursing Theory, Self-Care Deficits

This research paper pertains to actions that nurses undertake to aid heart failure patients in regards to self-care management. Th...

Planning and Implementation of EMR Systems

This research paper describes research that pertains to the benefits derives from, as well as the planning and implementation of e...

Delphi Automotive Products Company and Market Orientation

In seven pages this paper examines Delphi Automotive in a consideration of market orientation and the influences of customer healt...

Business Ethics (Annotated Bibliography)

in Distribution. European Journal of Marketing, 23 (2), p. 123- 129. Authors define and address the concept of "channel cheati...

SONY PLAYSTATION AND MARKET RESEARCH

has done so. Its Wii console, for example, was developed specifically to attract non-gamers (typically young males). In fact, it c...

Research Proposal on Managing a Global Brand

in commercial paradigms already in place. The choice will begin with a consideration of the way in which the brand will be propaga...

India and McDonalds - Exploring Multinational Markets

that of India, where the majority of the population is vegetarian. The examination will highlight the need to deeply understand th...

Assessment of the United Kingdom as an FDI Host Nations for R&D in Biotechnology

development facility. It is assumed that one country that the firm will not consider is Germany. The existing partnership is in th...

Furniture Bank Case Study

activities. A major consideration for the acquisition of the trucks is to assess the value it will provide. The acquisition of t...

A Research Design Proposal for New Horizons

question has been chosen as it is a key issue that will need to be assessed before planning to introduce a new system. The questio...

Marketing Strategies of Apple Mac Computers

differently if they hope to recapture a greater market share in the PC market. CHAPTER 1: INTRODUCTION Apple Computer Inc. and M...

Market Research on Frigidaire's Front Loading Washing Machines

and 54. Determinant attributes are performance and fashion 5. Upscale white-collar couples between the ages of 25 and 34 and betwe...

Differences Between Product Enhancements and Product Development

development and product enhancement. Well examine the advantages and disadvantages of each, then well examine some case studies ab...

Comparative Analysis of Area Newspapers in New York City

as a breaking story. The next day, most of the New York area newspapers picked it up. Meek and Bazinet examine, in the New York ...

Progressivism and Cities

rivaling New York City in size and development, and those who opposed this vision and wanted to preserve and conserve the flavor o...

Proposal and Literature Review on UK Marketing of Low Cost Airlines

2005). However, the concentration is high, with 81.5% of the market going to only six companies, as well as British Airways these...

Singapore and the Marketing of Customer Relationship Management Marketing

argues that it is the share of the customer that is the measure of relationship marketing. Adrian Payne identified six markets ce...

Product Life Cycle of VADs Ventricular Assist Devices Product Life Cycle

better suited to the needs of many consumers, rather than only to those at the low end of the market (Christensen, Bohmer and Kena...

Overview of Sickle Cell Anemia

patterns have lead researchers to conclude that a cure is looming in the not too distant future. But will it come in time, the stu...

Analysis and History of the Dow Jones Industrial Average

One hundred fifty seven enterprises listed A shares and two companies issued convertible bonds which all had an aggregate capital-...

Advertising in the Chinese Market

this instance, it seems that the Chinese do respond to advertising, but it must be done in a certain way. While authors maintain t...