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Essays 61 - 90

Content of Web Pages and Electronic Commerce Regulations

In eleven pages this paper discusses electronic commerce and the problems that can result due to the content of web pages with nat...

Enforceability and Binding 'Clickthrough' Ecommerce Agreements

In thirty pages this paper discusses electronic commerce transactions in an overview of such topics as electronic signatures, clic...

United Kingdom's National Health Service and Technology

In five pages this paper examines the NHS of the UK in terms of the impacts that have resulted from technological developments wit...

Banking Industry and Electronic Security

type of cryptography (2000). The Mississippi Secretary of States office for instance describes a digital signature as "a computer-...

Overview of Electronic Marketing

and therefore those companies that do not embrace this new medium may well be left behind. Even in less technological countries e ...

UAE, Traditional Marketing, and eCommerce

deciding what not to do" (Michael Porter on Strategy and Leadership, 1999). Those organizations confusing achieving greater opera...

American Hotel Industry Changes

law and it is enforced by the Wage & Hour Division of the U.S. Department of Labor (DOL). This Act was amended in 1940, 1947, 1949...

Industry Position of Viacom

in keeping with their MTV and Nickolodeon roots, but Viacom also has acquired Blockbuster Video and Music, Paramount Studios and S...

PC Based Home Security Marketing

They cannot alter states within the structure of the house, they can only determine whether someone has attempted to gain entry. ...

Taking the Kindle DX to College

to ensure that it has the financial and human resources to support the product while not attaching the entire future of the busine...

SALES MANAGEMENT ISSUES: SALARIED VERSUS COMMISSION VERSUS BONUSES

more motivated, the younger individuals in this particular group tend to be more motivated (p. 3). The reason, apparently, is beca...

Goods versus Services Marketing

In seven pages this paper examines the marketing of goods and services in a consideration of similarities and differences. Six so...

An Article on Perfect Competition versus Market Power Reviewed

In three pages the market power and perfect competition industry structure forms are discussed and then applied to an article deta...

Integrated Communications Marketing Plan for Ecotourism

Within this market there are different segments. Tourism may be traditionally classified in terms of what is being undertaken, for...

Marketing in Different Scenarios

Marketing may be guided by the marketing mix, but the way marketing take place will vary depending on the different scenarios in w...

Expanding SunPower to Brazil and United Arab Emirates

potential new markets. Two markets which have been identified as potentially viable are Brazil and the United Arab Emirates. The f...

Marketing a Hospital

business plan, the role of different stakeholders all decision-makers, and the way that the leadership should be involved with the...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Sears (Questions and Answers)

Brief Chronology of Sears History," 2009). In 2005, Sears and K-Mart would merge ("A Brief Chronology of Sears History," 2009). Th...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Success Factors for Retail Stores

for exceptional customer service, such as their liberal return policy (Staub, 2004). Employees are empowered to make the customer ...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

Chicago's Sears Tower Structural Analysis

of this size and weight), one can assume from the sheer size and weight of the building that a special concrete mixture would have...

Various Business Education and Business Topics

among other large operations, according to a recent University of Michigan survey" (Currie, 2000). Much of the dissatisfaction am...

Fall of the Sears 'Empire'

is commonly acknowledged that the small companies which come into competition with the Superstore typically close their doors with...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

Psychological Effects of the Merger Between Sears and K Mart

fear and only discuss it with superiors. For those left it may be perceived that these individuals would feel relieved that they...