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Essays 901 - 930

Product Life Cycle Marketing

the way that it is seen, this will need the launch campaign were there is the use of association marketing, making use of aspirati...

Cellular Telephone Services and Optimal Pricing Plans

(i.e., Europe and Japan), competitors are likely to have interest in alliances and be operating with an eye toward globalization. ...

American Pharmaceuticals and High Costs

any estimates on the future costs of pharmaceutical may be conservative. He writes that from 1980 to 1998, the "real GDP per capit...

Price Earnings Ratio and Yields

of these risks in order to ascertain the required rate of interest may be seen as a good reason for the intervention of the bank, ...

Bubbles in Asset Pricing

fair market value. One author states that economists are not in agreement with what causes bubbles; Federal Reserve Chairma...

Investment in Delta Airlines Assessment

difficulties, the 2001 figures were poor, the operating margin was -11.5% and the 2002 figure was a lower loss at -9.8% the twelve...

Price Increases, the Australian Investment Property Market, and Concepts of Macroeconomics

the housing market under control. In looking at the impact of investment housing we have to look at the driving factors, what it...

Questionable Practices and Excess Income

of net assets may be indicative. These may be seen to increase by the level of any decrease in the amounts outstanding, so we are ...

Sonic Hand Held Computer Pricing Strategy

where process such as this are often seen. There may be same difficulties in using this type of pricing (Kotler, 2003). Penetrat...

Burger King's Whopper Product Analysis

down or on the move, without the need for cutlery. The location of the restaurant is also important, and as such we can see that i...

Australia's Investment Property Market and Macroeconomics

In looking at the impact of investment housing we have to look at the driving factors, what it has been that has made property suc...

Operations Management and Small Business

is costly and too little results in lost sales and a decline in customer goodwill. It is not easy to calculate the amount of inven...

A Park Slope in Brooklyn Overview

have a particular profile that includes a median age of 37.3 years, half of which are single person households ("Brooklyn," 2004)....

Marketing Product and Price

important to realise that price can be very distorted in the eyes of the consumer, with price perceived by reference to other comp...

NASDAQ, AMEX/NYSE Common Stock Price Behavior

In twenty four pages this literature review considers common stock and the effects of price behavior. Ten sources are cited in th...

Oil Prices Explained Through Economic Theory

until sufficient buyers are attracted to the market with the lower prices to take up the excess demand (Nellis and Parker, 2000). ...

Assessment of Value Creation

the values that may be gained. If they were not then these were tools which could have been used. The first tool...

Supply, Demand, and Cattle Price

provides a cushion that creates greater cash flow volumes. In contrast to the wild swings of the 1970s and 1980s, cattle pr...

Aggressive Marketing Response

In five pages this paper discusses how a business can respond to a half price aggressive marketing promotion by a competitor. Six...

Capital Costs and How to Calculate Them

calculations the best course of action may be projected by looking at the changes any change in the capital base will create it is...

Global Oil Market Overview

who invest in the oil industry get a fair return on their capital (OPEC, 2003). Here the stability that was not present pri...

Post 1970 Oil Prices

not meet demand the prices will rise, and this will happen until the demand drops off due to the price increase and supply and dem...

The Independence of the Central Bank

way the internalisation of costs for riskily lending is forced onto the financial intermediaries. This creates greater efficiency ...

Microbrewery Marketing

for this particular company would likely be older college students (who can drink), single adults who have just graduated from col...

Cambridge Antibody Technology and AstraZeneca

his own (Irving and Verdin, 2004). The FDA Administration tried to immediately distance itself from the regulators comments but th...

Price War in 1983 Quebec and Guarding the Flank

be narrowly defined and must not deviate from the boundaries given it at the outset. Of course approaching a study in this manner...

Hospital Pricing and Marketing Ethical Issues

employers are increasing employees portion of premium payments or ceasing to contribute anything at all. Many employers have ceas...

Comparative Analysis of Ask Jeeves and Yahoo Internet Search Engines

prices were about a dollar off. In addition, both stocks have had their ups and downs - both, for example, recorded their lowest p...

An Overview of Fuel Pricing Factors

moves" (Khaleej Times Online, 2004). In the case of the United States, the nation relies on oil remaining stable in order to suppo...

Cerner's Damage Control

and seek to make it easier for employees to balance the two. Cerner has not grown to a $404.5 million size by being...