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Essays 451 - 480

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

The Alabama Crimson Tide

mud. At any rate, the name stuck; it appears that "Zipp Newman, former sports editor of the Birmingham News" did more to populariz...

Fullerton's Recruiting Woes

also opened the school to official punishment by the NCAA. Kyle can expect Fullertons lawsuit against him to be dismissed because...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

Motorola's Quest to Regain Market Share in China

European competition and finally local competition seriously reduced Motorolas market share. 2. What were the forces that contribu...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Moving the 49ers to Santa Clara

the industry. The San Francisco 49ers is popular across the country, and its local fans approach rabid devotion. The team ...

Alabama Crimson Tide College Football Coach Paul 'Bear' Bryant

In eight pages this paper presents a biography on a man described by some as the greatest of all football coaches due to his dedic...

Racism and College Football Coaching

In eleven pages collegiate football is examined in terms of racism with such practices as 'racial stacking' discussed. About eigh...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Professional Sports and Collective Bargaining

aimed at preventing a lockout or restrictive system if a collective bargaining agreement could not be reached. It would appear th...

Football Linemen, Muscle Mass, and Leg Strength

In thirty pages this paper considers Purdue University's conditioning and strength program designed to improve football linemen pe...

Issues of Football Safety

In eleven pages this paper examines safety issues relevant to football in a consideration of major injuries and preventive measure...

Pro Football and Risk Management

already occurred and those coming serve to create an exciting climate in which to do business, but they also make decision making ...

NFL Commissioner Pete Rozelle's Leadership Influence

In twenty five pages this research paper examines the enduring leadership legacy of National Football League Commissioner Pete Roz...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Prayer at High School Football Games

In six pages the Supreme Court's decision to prohibit high school students leading public prayer prior to football games is examin...

Breeding Turfgrass

the elements in which the plant will be used. A clear and rather simplistic example is that the grass used in a professional or c...

Formation of a NCAA Division III College Football Team

In ten pages the National Collegiate Athletic Association requirements are considered in this discussion of the necessary steps to...

School Prayer Case of Santa Fe, New Mexico

In seven pages this paper discusses the Santa Fe case involving school football games and prayer invocations prior to the games. ...

Past and Present American Football

In seven pages this paper compares American football as it was played in the past with the present in a discussion of the game, dr...

Yesterday and Today's Football

In seven pages football is examined in a comparative discussion of past and present with such topics salaries, lifestyles, and att...

Football and Human Relationships

In five pages this paper discusses the role of human relationships in the sport of football in terms of psychological effects upon...

Business and Professional Athletes

of a game to be a business, and too much of a business to be a game" continues to provoke curiosity because the very nature of cor...

Intercollegiate Athletic Program Strategic Plan

In fifteen pages this paper discusses a grass roots strategic plan designed to promote other collegiate sports besides baseball, f...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

Overview of the NFL's Dallas Cowboys

"the Boys are back in town." The team has been described as one of the great American sports dynasties and yet it has had to deal...

West Texas Small Town and Football

any crowd that ever showed up for professional football games. Just what causes this excitement over high school football, and ...

Overview of a Pro Football Player

In ten pages this paper discusses a professional football player in an overview of training, education, salary, and other topics o...