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Essays 1171 - 1200

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

The Strategic use of Web Pages

option which allows the passengers to board the airline for the majority of other passengers and travel insurance, as well as othe...

Strategic Hotels and Resorts

when it is considered that there is only an average 5.5 percent increase in room rates in the North America market and 17.4 percen...

Decision Making at Disney

creation of a Disney theme park in Europe and the acquisition of Capital Cities/ABC. Thee were very different decision and can be ...

Disney; A Strategic Examination

considering the way in which is an integrated strategy in Disney and how the different divisions support each other leading to a s...

Strategic Roadmap for Blue Cross/Blue Shield

United States of America ("Blue Cross/Blue Shield," 2008). III. SWOT Analysis Strengths * The company is an industry leade...

The Advertising of OpenSkies; The New British Airways Subsidiary

This 7 page paper looks at the print advertisements that were used by the new subsidiary of British Airways; OpenSkies to launch t...

Gary Hamel and C.K. Prahalad's Article 'Strategic Intent'

In ten pages this paper discusses the issues of strategic intent raised by Hamel and Prahalad and compares those with 'Coping with...

E-Mail and the Internet as Strategic Tools For Businesses

This paper examines ways in which e-mail is utilized for business purposes and its advantages over regular mail. This one page pap...

Strategic Leadership and Corporate Governance

In five pages the corporate governance and strategic leadership of AT and T are examined in terms of 1998 changes and the influenc...

Marketing Strategies and Nutrition Labels

In ten pages this paper discusses nutrition labels in a consideration of issues and product strategic marketing effects. Twenty o...

Walt Disney Company and its Strategic Problems

In five pages this paper considers the strategic problems plaguing Disney in terms of financial cuts, a new East theme park and wh...

Health Care Industry Strategic Planning

In eleven pages this paper discusses strategic planning in the health care industry with HMOs and their impact, the relationship b...

Nagasaki Bombing by the US was Strategically and Ethically the Right Thing to Do

"If it can be shown that using the bomb shortened the war, averting the need for a land invasion and the loss of many thousands of...

Research Proposal for IT

In eight pages this paper discusses a research proposal that determines the most effective type of strategic planning for an organ...

John Ivacevich and William Glueck's Edited Text Human Resource Mangement Foundations of Personnel

one unnamed executive recently put it, perhaps the always-popular Dilbert, its time to leave the "Lemming School of Management." A...

Strategic Marketing and European Telecom

In seventy two pages a fictitious European telephone communications company is discussed in a financial examination that includes ...

China Question and the National Security Council

According to the Office of the Historian in the Bureau of Public Affairs of the U.S. Department of State (), the National Security...

Normandy and General Dwight D. Eisenhower

In five pages this paper examines the Normandy invasion in a consideration of Eisenhower's communication and strategic skills. Fo...

Manassas' Second Battle of Bull Run

refused to obey a crucial battle order; and political rivalry with General George McClellan resulted in the withholding of crucial...

Dell Computer Inc. and Strategic Choice

the early days, hopes that largely have gone unfulfilled until only recently in the consumer market. However, the business-to-bus...

Nonprofit Organization and its Strategic Planning Evaluated

that. A childrens welfare agency is likely to embrace an entirely different organizational design from that of a for-profit finan...

The History of Aircraft Carriers

This paper addresses the historical and strategic significance of naval aircraft carriers. This eleven page paper has nine source...

Various Family Therapy Approaches

In five pages sample patients based upon the characters featured in the Twice in a Lifetime film are considered in an examinaiton ...

Coca Cola Japan and Strategic Marketing

In three pages this paper discusses Coca Cola Japan in the late 1980s and canned tea product strategic marketing and decision maki...

Golden Valley Microwave Foods and Strategic Marketing

In three pages this essay discusses the history of Golden Valley Microwave Foods and considers success in the future through strat...

L'Oreal Netherlands and Strategic Marketing Considerations

by Proctor and Gamble, Plenitude by LOreal, Rocher and Dr. vd hoog among others. Ponds, a low-end product, also held a percentage ...

Application and Use of Balanced Scorecards

In a paper that consists of twelve pages the analytical business tool known as balanced scorecards is examined in terms of its evo...

Internet Changes and Electronic Commerce

agency, in the late 1980s, they brought together networking using the technology developed as a result of ARPANET (Maitra 3). T...

Position and Strategy of Harley Davidson

the values that the brand stands for and create a higher demand for the bikes. The diversification the home market has included el...