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Essays 151 - 180

Should AirAsia Adopt an M-Commerce Strategy?

the ability to assess the potential of m-commerce as a part of the strategies used by AirAsia. 2. E-commerce and m-commerce 2.1 ...

Analysis of Chemicals Company

their way. These challenges were reflected by one of the managers: "The dual boss relationship can be useful or painful. It depend...

Strategic Use of Human Resource Management Practices

The writer looks at the way that HRM strategies and approaches may support and guide organizational strategy. This is considered b...

Decisions at Disney

The writer looks at two major strategic decisions made by Disney; the decision to locate EuroDisney near Paris and the decision to...

United Kingdom's Thornton's Chocolate Manufacturer

chocolate rabbits with an orange and green carrot. This helps compete in seasonal markets such as Easter. The strategy has chang...

HRM Model of Guest's

to understand the strategic importance of HRM and work in am manner that reflects this understanding. In applying this to McDonal...

Lego Toys Strategic Case Analysis

they introduced too many products into their mix and starting getting away from their core goals. Poul Plougmann, Executive Vice ...

Strategy Formulation and Implementation

Mintzberg (et al, 1995) proposed a model he called the 5 P Model. The 5 Ps are plan, ploy, pattern position and perspective. These...

Marks and Spencer Analysis

Marks and Spencer published the company-wide Global Sourcing Principles. This guide shows that they clearly require "all our dire...

PC Industry and Strategy Alternatives

In six pages this paper examines Gateway, Compaq, and Dell in terms of strategic model alternatives. Seven sources are cited in t...

International Strategy of United Parcel Service

company has been pursued ever since, this has included the granting of licences to operate their own aircraft, which was first gra...

Strategic Changes for Non-Profits

In a paper of five pages, the writer looks at strategic changes for non-profits. Evidence-based models propose the proper strategy...

S-D Logic - A New Paradigm for Value Creation

The writer reviews an article entitled "On value and value co-creation: A service systems and service logic perspective", which ad...

Tesco's, Technology, and Strategy

If we use Porters five forces the industry may be analyses in terms of existing competitors, the threat of new entrants, substitut...

Case Study of a Global Science Applications Company

macro environment. If the economy slows down there may be less disposable income to spend on new systems, cost cutting will be t...

Failure of eToys.com

instances for larger items, selling goods that were then dispatched straight from a manufacturer, in effect the company was acting...

Position of BMW in an Auto Industry That is Changing

new models over the past few years, models that represent a departure from traditional BMW styling yet retaining the BMW excellenc...

Case Study of Campbell Soup Company

lead to an action plan, which would need to be determined, delegated, such as to research and development. However, constant monit...

Microsoft and the Value of Applying Strategic Tools and Concepts

to have a competitive advantage, he identified two sources of competitive advantage; cost advantage and differentiation (Porter, 1...

Corporate Analysis of United Kingdom's Chocolate Manufacturer Thornton's PLC

a strategy of differentiation. The recipe for one of the current core product, the toffee, was developed in the 1920s and aided or...

Case Study on K Mart

it is competing on price and with the centralization of purchasing and inventory control we may argue there is the strategy of gai...

Strategies and Competitive Advantages

making the company seam different. There are many ways that this advantages manifest, the advantage may be the companies reputatio...

Company Analysis of Waterford Wedgwood

of differentiation that this gave, after only one hundred years of operation the company failed(Waterford, 2003). High taxes and a...

Krispy Kreme's Strategy

sought to return to the original successful methods. Today, the company runs a distant second to leading competitor Dunkin Donuts...

Position and Strategy of Harley Davidson

the values that the brand stands for and create a higher demand for the bikes. The diversification the home market has included el...

Changing Role of Information Technology and Strategic Alignment

In twenty pages this research paper discusses the Strategic Alignment Model and the influence of IT in a consideration of its ever...

Strategic Recommendation for British Telecom

strategy it is necessary to examine the company in its external and internal environment. This can be undertaken using a number of...

How Does Southwest Airlines Compete?

an airline which offered the lowest possible fares and would get people to their desired destinations. The idea was that if could ...

CAT and SISP - A Review of 2 Articles

evaluation may be useful (Thompson and Weiss, 2011). Once first stage is complete, and the determination that CAT is suitable, the...

The Skype EBay Merger

assisting you in the future! What the Skype Business Model Means for Traditional Telecommunications Companies...