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Essays 271 - 300

Apple; Background and SWOT Analysis

soared and Apple lost their first mover advantage. However, Apple did fight back and developed new sources of differentiation. ...

Marketing Tobacco Products; The Ethical Issues

disadvantages are more subjective. Smoking may give many individuals a feeling of empowerment and freedom; a perception put forwar...

Share Prices and Company Performance

degree of agreement between these two stakeholders with in the stock market that the stock markets are not efficient in the way th...

Christopher Hill's Century of Revolution, 1603-1714

of the text we can see that Hill is taking the reader on a very structured journey which examines the turmoil in 17th century Euro...

Seeing History Through Hill's, Hobsbawm's, Thompson's, and Marx's Eyes

to the letter, which suggests that there may have been a flaw in his theory, but communism was by no means his only idea. Karl Mar...

Global Communication and Marketing; Disney

portfolio of brands to differentiate its content, services and consumer products", this indicates the strategy of integration. ...

Marketing Strategies of Apple Mac Computers

differently if they hope to recapture a greater market share in the PC market. CHAPTER 1: INTRODUCTION Apple Computer Inc. and M...

Child's Point of View in Susan Hill's I Am the King of the Castle

so that when he dies, it is all the more a shock to the reader. The point of view, though it is told by an omniscient narrator is ...

Horror Film Evolution

mindless conformists, and sought to sound a warning through the medium of film (Caligari, in the figure of the mad doctor compelli...

China's Health and Beauty Market Assessed

thousands lost their loves. However, there was also wide scale support as many in the country believed in Mao and the idea that al...

Marketing Strategies for Bristol Myers Squibb

In eight pages various corporate marketing strategies are explored in a report that discusses the company's shortcomings and succe...

An Investigation of American Airlines

The company problems plaguing American Airlines are the subject of this paper consisting of twelve pages and includes a brief corp...

Christopher Hill's World Turned Upside Down

In seven pages this paper discusses the English Revolution as depicted in this text by Christopher Hill. There are no other sourc...

Marketing Campaign Model

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

California Financial Computing Inc. Marketing Plan

In twelve pages this paper examines a company's need to change the focus of its marketing in a consideration of a marketing plan t...

Ernest Hemingway the Man and His Writings

This paper consists of five pages and includes a biographical sketch of Ernest Hemingway, details on his work including frequent t...

Works of Herman Melville and Ernest Hemingway and the Uses of Phallic Symbolism

In seven pages phallic symbolism is considered in a comparative analysis of Melville's 'Bartleby the Scrivener' and Hemingway's 'H...

The Challenge, Denial, and Impact of Anita Hill's Allegations

In ten pages the 1991 sexual harassment case Anita Hill brought against then Supreme Court nominee Clarence Thomas are examined in...

Marketing Plan for Baby Pacifier Holder

In an essay consisting of five pages a proposed marketing plan for a fictitious company wishing to introduce a baby pacifier holde...

Starbucks Strategy Formulation and Assessment

address the issue at the firm and business levels, and to continue to practice corporate social responsibility (CSR). Firm Level ...

Strategic Alliances; The Case of the ‘White Sands’ Joint Venture

use of those resources. The competences were complimentary. 2. Background Dow Chemicals is a US based company and Petroche...

Gucci and Marketing in the Present and Future

were somewhat exclusive (Gucci, 2006). The range of products grew and expanded into luxury luggage (Gucci, 2006). This has been a ...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Marketing Strategy: From Traditional to Customer-Targeted

information within them and understanding the theoretical frameworks in which each was undertaken. Literature Review Factory Produ...

Mission, Vision and Values: Dominion Virginia Power

environmental responsibility; ethical behavior; and long-range sustainability. It is Dominion Virginia Powers business to s...

Analysis of Chemicals Company

their way. These challenges were reflected by one of the managers: "The dual boss relationship can be useful or painful. It depend...

Starbucks Mission and Direction

the US. It retains its strong growth in international markets, and recently the company and Kraft Foods announced they would be e...

iTunes

This 9 page paper looks At Apple Inc., iTunes. The considers three segments of the market that iTunes may appeal to, whether the b...

Coca-Cola Company Analysis

term Coca-Cola and penned the script that we all know so well today (The Coca-Cola Company, Heritage, 2006). Pembertons first fora...

Marketing Surf Classes for Billabong; A Marketing Plan

is set aside specifically for the management of this project (Boone and Hendriks, 2009). 3. Marketing Plan The marketing ...