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Essays 751 - 780

Nokia and Advertising Communications

In this paper consisting of six pages the Nokia advertising strategy as it relates to the mobile telephone market is compared with...

Lunds Hotels' Marketing

In ten pages this paper examines the marketing strategies of this fictitious regional small hotel. Twelve sources are cited in th...

Firestone Tire Fiasco and the TREAD Act

In five pages this paper discusses how the Firestone tire fiasco prompted the TREAD Act legislation and considers the company's re...

Marketing's Role in Business

In five pages this paper examines the business role marketing plays in an overview of planning strategy, budgeting, and the establ...

A Short Story 'Razor in Her Gut'

In a paper consisting of 7 pages a short story about a teenage girl who seeks to feel her own heart is presented and the film she ...

Gender Distinctions and Internet Marketing

In fifteen pages this report discusses how Internet marketing strategies are structured differently to appeal to men or women. Ei...

African American Theater and Blues and the Influential Works of Zora Neale Hurston and Langston Hughes

a line stating the mood of the singer repeated three times. The stress and variation is carried by the tune and the whole thing w...

Writings of Zora Neale Hurston and Chinua Achebe on Society and the Individual

In 5 pages this paper considers how the authors portray society and the individual in the character of Janie Crawford in Zora Neal...

Global Market Capital Risk

In seven pages global markets and capital risk measurement influences are examined in a consideration of value at risk, the Monte ...

Rembrandt, Voltaire, and Milton 'Teaching Tales'

concerned with the senses, with the particular look, feel and shape of things, both divine and mundane (Cole 155)....

Today's Children and Lack of Imagination Encouragement

but there is little creativity involved in following sample patterns and specific information. Creativity is, rather, the use of o...

Strategic Cinematic Marketing

In eight pages this paper examines innovative marketing strategies for films with The Blair Witch Project as a recent example of a...

Marketing and Software for Enterprise Resource Planning

In twelve pages an ERP is defined and a discussion of the marketing strategies involved in an Enterprise Resource Planning softwar...

Marketing Principles

be approached in new ways, but more importantly, with a profile, a target market can be created. For example, if one runs a toy st...

Scottish Foam Limited Case Study

Nicol was astute enough with regard to comprehending industry needs that he was able to address the potential alternatives. Would...

Increasing In Flight Duty Free Sales Business Plan

In eight pages a business plan tutorial regarding increasing Sinapore Airlines' in flight duty free sales is presented and include...

Retail Clothing Innovations

In twelve pages this paper discusses how a retailer must constantly design new and innovative marketing strategies in order to att...

The Financial Situation of the American Express Company

cursory look at the career of Ken Chenault inspires confidence in his ability to negotiate a company toward financial stability. A...

Zora Neale Hurston's Their Eyes Are Watching God and the Character of Janie Crawford

In 9 pages the complexities of Janie Crawford's characterization are examined in this analysis of Their Eyes Are Watching God by Z...

Bayesian Design and Flanking in a Price War

In five pages this article is discussed in a consideration of the Quebec Grocery Market chain and an examination of the Bayesian D...

Law Firms and Management Principles of Strategic Marketing

In fifty four pages this paper examines a British law firm with the application of some management principles and marketing strate...

European Consumers' Marketing

In thirteen pages this paper considers various types of generations X and Y consumer marketing strategies as they pertain to Europ...

Strategic Decisions at EBay

This 3 page paper looks at the way strategies and strategic decisions have been made at eBay and how the company competes. The pap...

The Anti-Gun Campaign in the UK

into a specific behaviour pattern. During elections may be are biased views of the electorate to favour the government, however wi...

JetBlue Case Study

months after the company started operations that the events of 9/11 took place which resulted in a major decrease of demand in the...

Starbucks Case Study

us to the issue of competition. Starbucks has grown rapidly in America benefiting from a lack of any single chain being able to of...

Komatsu Case Study

the quality of all products. Caterpillar was dominant in both the U.S. and the world but Komatsu held a 60 percent share of the J...

Neighborhood Watch: Study Design

hall meetings, in-depth interviews and one-on-one conversations with the purpose of exploring the issue in detail. In this partic...

Jamcraker Case Study

they not may be seen as offering increased risk, especially following the dot.com failures. This increased the reliance placed by ...

Film Analysis

In order to offer thorough analysis, Boggs and Petrie (2004) recommend seeing a movie at least twice. The first viewing can be dev...