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Essays 541 - 570

Global Business Development of Honda Motor Company

In six pages this paper examines how Honda has developed in the United States in a consideration of its marketing strategies. Fiv...

Acquisition of Volvo by Ford Motor Company

In seven pages this paper considers the 1999 merger between the Ford Motor Company and Sweden's Volvo auto division. Seven source...

COUNTRY RISK ANALYSIS: TELSA MOTORS AND JAPAN

2010). Added to this, we need to consider that certain types of business entities (such as branch offices and certain types...

Major U.S. Automobile Manufacturers

In seven pages this paper examines Daimler Chrysler, General Motors, and Ford in an overview of American automobile manufacturers ...

Electronic Commerce and The Ford Motor Company

In thirteen pages this paper discusses how Ford had utilized ecommerce for marketing and advertising purposes. Twenty sources are...

Student Case Study Analysis of H2 Marketing

this information to come from the case study, the target market decision that GM made in looking at different markets for the H2, ...

Lawsuits Regarding Defective Engineering and Ford Motor Company

series pickup and SUVs are being investigated by the National Highway Traffic Safety Administration for defects in the cruise cont...

Australian Market and Orkin Pest Control Company's Entrance

Australia Australia is a good place to do business, as it has a "familiar legal and corporate framework," along with few b...

Analysis and Development of a Marketing Strategy for Marks and Spencer

in 1907, the business has grown exponentially and today the firm serves over 21 million customers a week with more than 600 stores...

HOW ACME CAN BEAT THE INTERNATIONAL COMPETITION

with them. This could include tips on motor longevity, the best possible use for the motors or advice on what to do when the motor...

Ford Motor Company and Incidences of Harassment and Discrimination

EEOC Cases & Disposition We know that there have been cases that have gone to the EEOC and that huge settlements have been grante...

Sustainable Development at Ford Motor Company

many competitors in the market in the 1920s, and then again in the 1940s following the Great Depression and World War II. Ford ha...

Fictitious Company's Marketing Plan for a New Product

buy this as a novelty. It is something that an owner can use to train a dog as well. Instead of rolling over for example, an owner...

UK Automotive Market

way in which cars were classified. If we use these 9 classification, the Mini would fit in the supermini, however, these are figu...

Australia's Holden and GM's Resurrection of the Pontiac GTO

In eight pages this paper discusses the resurrection of the Pontiac GTO by General Motors with construction taking place at Holden...

Ford Motor Company and IT

than the company could go without IT. It is a claim that is quite logical as even ordinary individuals with a computer realize tha...

Harley Davidson Motor Company Case Study

cut and quality fell, but in the moves made after improve the company, this was increased once again. The image is such as streng...

Middle East and Mobile Phone Companies' Target Marketing

received by other base stations or passed on to the traditional network meant that the telephones provided a useful service not re...

GM's Hybrid Car Crown Victoria and Marketing

departments and highway patrol organizations for their fleet cars. The Crown Victoria has been a police standard for decades. ...

Wal-Mart’s Failure in Germany

existing competition. It was with this initial move that the problems may be traced as beginning. There were already indicators o...

Vodafone

and then places this into the larger context with the use of a SWOT, PEST and a Porters Five Forces analysis. 2. Financial Analys...

AcuScan Case Study

The answer to declining market share is to launch a new product. He also assumes the team can develop a new product and get it to ...

Strategy at and for General Motors

"employee pricing" incentives, eliminated Oldsmobile after a century of continuous production and formed alliances with others. T...

Market Proposal - Launching a Triad Hallmark Store

for this proposal is located in Abilene, Texas, a city located approximately 170 miles east of the Midland-Odessa area and 180 mil...

Marketing Tutorial on China's Shiseido Company

In eight pages and several sections this tutorial on Shiseido includes marketing plan and strategy as well as a competitive analys...

Hong Kong Presence of Dell Computers

In twenty pages this paper considers how Dell Computers can develop a strong market presence in Hong Kong, where the economy is ai...

Growth Readiness of ABC Managed Care

In this paper consisting of eight pages ABC's readiness to compete with XYZ's managed care market dominance is discussed with ABC ...

Rolling Bookbags New Product Marketing Plan

In eighteen pages the marketing of a new rolling bookbag is analyzed in terms of competition and strategy with the 4Ps, a SWOT ana...

Post Second World War and Technology's Impact

In five pages this paper considers how in the years since World War II technological advancements have profoundly changed employee...

Ford Motor Co. and Total Quality Management

15 years ago that it was around 1981 that the change was visible at Ford. "The company has switched to a manufacturing philosophy...