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Essays 661 - 690

Strategic Cinematic Marketing

In eight pages this paper examines innovative marketing strategies for films with The Blair Witch Project as a recent example of a...

'Trados' Translation Software Marketing

In five pages this report considers 'Trados' translation software and how to effectively market it to business in an examination o...

Fighting Child Abuse Proposal

p. 1) child abuse complaints. Child abuse is a significant problem in America today. In 1996 alone, there were 969,000 (Hewitt ...

Arguing Against Drug Legalization

In five pages this report supports illegal drug criminalization by examining various success U.S. programs targeting the problem. ...

Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Boob Tube Magazine Prototype

decides to breastfeed runs into well meaning friends and relatives who subtly-and sometimes not so subtly-try to talk her out of t...

Mortgage Marketing Campaign and its Development

In ten pages this paper examines how to develop a marketing campaign for a mortgage lending company with target market, values, an...

Elements of Price Competition

upper hand when it comes to stabilizing the job market. This, according to Samuelson, is what has been primarily responsible for ...

Company Analysis of the Disney Corporation

In seven pages SWOT and PEST analyses are applied to the Disney Corporation with target markets, leadership, acquisitions, brand r...

Shanghai, China's Jahwa Company

A competitive analysis of Shanghai's Jahwa Cosmetic Company is the focus of this tutorial consisting of eight pages which includes...

Cima Mountaineering Hiking Boots Marketing Decisions

to mountaineers (five percent) and serious hikers (17 percent). Based on Cimas portion of $18.7 million, Cimas share of the overa...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Increase of Gay Hate Crimes

In 9 pages this paper examines the increase of hate crimes targeting homosexuals and what the federal government is doing about it...

Fears of Hostile Takeover at Dresdner Bank

(2000). It is not too late even though talks have disbanded. But it has been said that a hostile takeover cannot be ruled out and ...

Reintroducing Pepsi to Germany

the Pepsi trademark (Gibney PG). Enricos latest restructure consists of a plan to boost flagging international sales by targeting...

Stock Valuations for Dell

bill and the benchmark return on the stock market is 5%, this gives a risk adjusted discount figure of 7.02%. Carrying this into t...

A Case Study in Market Research

the identification assessment of potential target markets and preliminary data, qualitative research may be undertaken with a smal...

Barbequing SUVs to Make a Statement

similar. The essay will explore these ideas further. Essay Lets first consider the easiest part of this, the fact that the ...

Marketing Plan For A Robotic Vacuum Cleaner

This is a product which will appeal to a broad range of users, including those who do not like vacuuming or sweeping,...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

Analysis of O Brother, Where Art Thou? Film Trailer

Goodman, who starred in four Coen films). Its dramatic KKK historical motif serves as a backdrop for what plays like a cartoon wi...

Marketing of the Discovery by Land Rover North America

Land Rover Discovery. The Discovery has been adapted to the US market, the brand role is similar to the Range Rover, but scourin...

Should Tesco Expand into Chile?

the existing core competences. Tesco in the UK has been able to compete with two competitive advantages, the ability to ga...

Approaches to Communication for Firms with Bad News

is chosen. Each may be considered individually. Over the years a number of companies have had to pursue a strategy allowing...

Marketing Budget at Nike, Inc.

2009). The company generally allocates about 12 percent of its revenues towards marketing and advertising (Wikinvest, 2009). In ...

A New Product at Starbucks

to begin offering freshly=squeezed juice from local produce farms. These include both fruit and vegetable juices. The societys att...

THE MARKETING OF A NETBOOK

The current advertising focus for this product is television, as manufacturers scramble over each other to promote the netbook and...

STARBUCKS TO GO - STRATEGIC ANALYSIS

The On-The-Go concept will be set up in the lobby of office buildings (or the main building of a corporate campus) - and it will h...

Knorr Packet Soup in Ireland

and maintain the number one position they need to understand the market, the position within that market and the influences that a...

Global Village; A Retail Business Outline

employees or agents. There are a number of advantages in this, There will be share capital issued that can reflect the cap...