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Essays 61 - 90

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

Business Plan for a Day Care Centre

second largest population, there are also large levels of poverty with a high proportion of immigrants. The need for day care is r...

Voice Over Internet Protocol History

of enabling managers to move VOIP (voice over IP) to a lower-end, less-expensive device that migrates employees calls with no retr...

Overview of the PCS Industry

of 2003 while wired telecom service declined by four percent (TNS Telecoms, 2003). In 2001, wireless customers exceeded resident...

Small Business and the Importance of Marketing

In six pages this paper examines how the success of a small business such as a Los Angeles based executive gift service is depende...

Telephone Invention and Its Historical Impact

In eight pages this paper explores the telephone's invention in a consideration of the changes that resulted and its global impact...

4 Questions on Marketing Services

and KLM have eliminated the business classes they offered in the past. It appears that the world economy is improving, however, a...

Xerox Case Study; The Move to Selling Solutions

This 5 page paper is based on a case study supplied by the student. Xerox need to move from a company supplying hardware to supply...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Time Travel and the Internet's Cyber Telephone Museum

In twelve pages this paper examines the Cyber Telephone Museum in which the Internet uniquely depicts the history of the telephone...

Mobile Telephone Industry in Thailand ; The Impact of the Mobile Telephone Industry - Technological and Environmental Factors

In six pages this paper examines environmental and technological influences as they pertain to Thailand's mobile telephone industr...

Mobile Phone Technologies and UMTS and GSM Comparison

places where such accessibility is not available. The separation between GMS technology and past applications is its distinctive ...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

How Samsung Compete in the UK Cellular Phone Market

many markets that the firm is competing within, and although in the UK is has managed to scrape a leadership passion, it is only i...

The Resiliency and Pathology of Black American Families

5 pages and 5 sources. This paper relates two different perspectives on the African American family in the modern era, one based ...

Twenty-First Century E-Marketing Approaches

offers to find the "perfect" consumer for a particular product or service. Karpinski (2003) explains that doing that is "the Holy ...

Social Security Versus The American Dream

public transportation or carpooling with friends. To fill up the tank of this older model, low mileage car costs $75. Moreover, ...

The Godfather and The Sopranos Italian American Stereotypes

that mirrors such interpretation as brought about by the likes of popular culture, but it has also been quite successful at reachi...

Mobile Telephone Company and a Decision Support System

an industry (in this case, mobile telephone). Decision Support Systems Decision Support Systems, abbreviated DSS, refer to inter...

Knorr Packet Soup in Ireland

and maintain the number one position they need to understand the market, the position within that market and the influences that a...

Continental and Fintelco Case Study

of setting up a new cable station, or acquiring interests internationally rather than to build new interest in United States. In t...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

Marketing Plan for Grand Optics

for the products under the brand. The marketing will focus on differentiation with the use of both aspiration and association mark...

Hansa Pilsner Case Study; Marketing Questions

address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...

Flow Diagram and Explanation of an Automated Telephone Hotel Booking System

The paper is based on a case provided by the student with a proposal for a new automated booking system accessible to clients thro...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Comparative Analysis of Bank Based Systems and Dividend Signaling in Market Based Systems

the market place. The system that operate in Germany may be seen as one that is reflects a different style of corporate...

Overview of India's Tata Consultancy Services

Service offerings are geared toward specific industries ranging from finance, to telecommunications, to pharmaceuticals (TCS (b), ...

Changing Operations - A Case Study

there is a high degree of technological change, with a larger degree of complexity will result in a wider variety of organisationa...

Offshoring In India and Cap Gemini Sogeti

a preferred destination for the firm. India has been able to benefit from the ability to offer comparative advantages as a...