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Essays 91 - 120

Merck & Company

but was selected by the Board for his experience in the long-term care that appeared to be the next hurdle for the pharmaceutical ...

Analyzing the Merck Corporation and the River Blindness Cure

refused to contribute financially and so Merck continued to kick in more and more money. In summary, according to the case study, ...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Entering the Chinese Market with a Cosmetic Product

it is worth noting that China still counts Taiwan as one of these provinces and there is ant the special administrative region of ...

Marketing Report; Container Shipping in the Mediterranean

handled (ISL, 2005). However, this alone does not indicate that these are suitable ports or whether or not these are the ports tha...

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

The Concept of an Efficient Market

of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Breathe Right Strips Case Study

$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Alcohol and Drug Use/Juvenile Crime

health and well-being (Neff and Waite, 2007). While illicit substance usage peaked in the late 1970s, recent statistics indicate t...

Exploring the Legality and Ethics of Drug Screening at Work

Literature Review George (1997) performed an analysis of 1617 specimens collected from drug screening from 82 separate work...

Business Plan for AccuDiagnostics

AccuDiagnostics is a company specializing in employee drug testing and offering additional services including background checks an...

Generics, Ethics, and Law in the Pharmaceutical Industry

the public is the loser when the release of a generic drug is thwarted. The thesis can be presented, however, that:...

Asthma Medication/Xolair

events (Owen, 2007). This action includes "presentation of antigen by dendritic cells" as well as the "degranulation of mast cells...

A Theory Explaining Illicit Drug Use

congenital biological or psychological factors that lead so many others to addiction. It might be because of a combination of upb...

Drugs and Prohibition

as long as they are not killing or harming people, as long as they are not damaging the life of other people. There is no real log...

Curbing Drug Use in North Idaho

The people in the home that they were taken from were killed, and one of those individuals was their mother. Yet, one has to wonde...

Depression Treatment: Annotated Bibliography

This also is a literature review, one that focuses on an evidence-based approach to determining the value of prescribing psychoact...

Star Technologies Drug Testing and Management

Star Technologies for seven years, and during his period of employment, received a number of positive evaluations as well as a pro...

American Foreign Policy and the 'War on Drugs'

obstacles. Americans have grown accustomed to the status quo" (Nadelmann, 1993, p. 41). The situation is quite different across ...

Incarceration, Probation, and Rates of Recidivism

is a more certain way to monitor the offenders and also serves to result in a higher rate of those who do not return to a life of ...

Juveniles and Drug Abuse

similarly aged teens represent the onset of adulthood in that they help to establish a pattern self-esteem and self-perception tha...

Cumberland County, New Jersey, and Crime

rather rural or suburban, the state has its share of problems. In fact, in addition to boasting beautiful suburban areas, and vaca...